{"id":4071,"date":"2026-01-12T15:32:30","date_gmt":"2026-01-12T06:32:30","guid":{"rendered":"https:\/\/saku-hika.azki.in\/?p=4071"},"modified":"2026-01-12T15:32:31","modified_gmt":"2026-01-12T06:32:31","slug":"%eb%9d%bc%ec%9d%b4%eb%b8%8c-%eb%aa%a8%eb%b0%94%ec%9d%bc-%ea%b2%8c%ec%9e%84%ec%9d%b4-%ec%82%b4%ec%95%84%eb%82%a8%ea%b8%b0-%ed%9e%98%eb%93%a0-%ea%b5%ac%ec%a1%b0%ec%a0%81-%ec%9d%b4%ec%9c%a0","status":"publish","type":"post","link":"https:\/\/saku-hika.azki.in\/?p=4071","title":{"rendered":"\ub77c\uc774\ube0c \ubaa8\ubc14\uc77c \uac8c\uc784\uc774 \uc0b4\uc544\ub0a8\uae30 \ud798\ub4e0 \uad6c\uc870\uc801 \uc774\uc720"},"content":{"rendered":"\n<p><a href=\"https:\/\/note.com\/ukyousan\/n\/n68014445fb7f?sub_rt=share_pw\" data-type=\"link\" data-id=\"https:\/\/note.com\/ukyousan\/n\/n68014445fb7f?sub_rt=share_pw\" target=\"_blank\" rel=\"noopener\">\uc6d0\ubb38<\/a><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1293\" 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\uc0b0\uc5c5\uc758 \uad6c\uc870\uc801 \ubcc0\uace1\uc810\uacfc \uc704\uae30\uc758 \ubcf8\uc9c8\">\uc11c\ub860: \ubaa8\ubc14\uc77c \uac8c\uc784 \uc0b0\uc5c5\uc758 \uad6c\uc870\uc801 \ubcc0\uace1\uc810\uacfc \uc704\uae30\uc758 \ubcf8\uc9c8<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/saku-hika.azki.in\/?p=4071\/#%EC%A0%9C1%EB%B6%80_%EC%83%9D%EC%A1%B4_%EB%B6%88%EA%B0%80%EB%8A%A5%EC%84%B1%EC%9D%98_%EA%B5%AC%EC%A1%B0%EC%A0%81_%EC%9B%90%EC%9D%B8_%EB%B6%84%EC%84%9D_The_Structural_Trap\" title=\"\uc81c1\ubd80: \uc0dd\uc874 \ubd88\uac00\ub2a5\uc131\uc758 \uad6c\uc870\uc801 \uc6d0\uc778 \ubd84\uc11d (The Structural Trap)\">\uc81c1\ubd80: \uc0dd\uc874 \ubd88\uac00\ub2a5\uc131\uc758 \uad6c\uc870\uc801 \uc6d0\uc778 \ubd84\uc11d (The Structural Trap)<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/saku-hika.azki.in\/?p=4071\/#1_%EB%A7%88%EC%BC%80%ED%8C%85_%ED%9A%A8%EC%9C%A8%EC%9D%98_%EB%B6%95%EA%B4%B4%EC%99%80_%EC%8A%B9%EC%9E%90_%EB%8F%85%EC%8B%9D_%EA%B5%AC%EC%A1%B0%EC%9D%98_%EC%8B%AC%ED%99%94\" title=\"1. \ub9c8\ucf00\ud305 \ud6a8\uc728\uc758 \ubd95\uad34\uc640 \uc2b9\uc790 \ub3c5\uc2dd \uad6c\uc870\uc758 \uc2ec\ud654\">1. \ub9c8\ucf00\ud305 \ud6a8\uc728\uc758 \ubd95\uad34\uc640 \uc2b9\uc790 \ub3c5\uc2dd \uad6c\uc870\uc758 \uc2ec\ud654<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/saku-hika.azki.in\/?p=4071\/#11_%EA%B0%9C%EC%9D%B8%EC%A0%95%EB%B3%B4_%EB%B3%B4%ED%98%B8_%EC%A0%95%EC%B1%85_%EA%B0%95%ED%99%94%EC%99%80_%ED%83%80%EA%B2%9F%ED%8C%85%EC%9D%98_%EC%A2%85%EB%A7%90\" title=\"1.1 \uac1c\uc778\uc815\ubcf4 \ubcf4\ud638 \uc815\ucc45 \uac15\ud654\uc640 \ud0c0\uac9f\ud305\uc758 \uc885\ub9d0\">1.1 \uac1c\uc778\uc815\ubcf4 \ubcf4\ud638 \uc815\ucc45 \uac15\ud654\uc640 \ud0c0\uac9f\ud305\uc758 \uc885\ub9d0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/saku-hika.azki.in\/?p=4071\/#12_%EC%9C%A0%EC%A0%80_%ED%9A%8D%EB%93%9D_%EC%B1%84%EB%84%90%EC%9D%98_%ED%8F%AC%ED%99%94%EC%99%80_%EC%98%A4%EA%B0%80%EB%8B%89_%EC%9C%A0%EC%9E%85%EC%9D%98_%EC%8B%A4%EC%A2%85\" title=\"1.2 \uc720\uc800 \ud68d\ub4dd \ucc44\ub110\uc758 \ud3ec\ud654\uc640 \uc624\uac00\ub2c9 \uc720\uc785\uc758 \uc2e4\uc885\">1.2 \uc720\uc800 \ud68d\ub4dd \ucc44\ub110\uc758 \ud3ec\ud654\uc640 \uc624\uac00\ub2c9 \uc720\uc785\uc758 \uc2e4\uc885<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/saku-hika.azki.in\/?p=4071\/#2_%EC%BD%98%ED%85%90%EC%B8%A0_%EC%83%9D%EC%82%B0%EA%B3%BC_%EC%86%8C%EB%B9%84%EC%9D%98_%EB%B9%84%EB%8C%80%EC%B9%AD%EC%84%B1_The_Content_Treadmill\" title=\"2. \ucf58\ud150\uce20 \uc0dd\uc0b0\uacfc \uc18c\ube44\uc758 \ube44\ub300\uce6d\uc131 (The Content Treadmill)\">2. \ucf58\ud150\uce20 \uc0dd\uc0b0\uacfc \uc18c\ube44\uc758 \ube44\ub300\uce6d\uc131 (The Content Treadmill)<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/saku-hika.azki.in\/?p=4071\/#21_%EC%86%8C%EB%B9%84_%EC%86%8D%EB%8F%84%EC%9D%98_%EA%B0%80%EC%86%8D%ED%99%94%EC%99%80_%E2%80%98%ED%86%A0%EB%81%BC%EC%99%80_%EA%B1%B0%EB%B6%81%EC%9D%B4_%EB%94%9C%EB%A0%88%EB%A7%88\" title=\"2.1 \uc18c\ube44 \uc18d\ub3c4\uc758 \uac00\uc18d\ud654\uc640 &#8216;\ud1a0\ub07c\uc640 \uac70\ubd81\uc774&#8217; \ub51c\ub808\ub9c8\">2.1 \uc18c\ube44 \uc18d\ub3c4\uc758 \uac00\uc18d\ud654\uc640 &#8216;\ud1a0\ub07c\uc640 \uac70\ubd81\uc774&#8217; \ub51c\ub808\ub9c8<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/saku-hika.azki.in\/?p=4071\/#22_%EA%B8%B0%EC%88%A0_%EB%B6%80%EC%B1%84%EC%99%80_%EB%9D%BC%EC%9D%B4%EB%B8%8C_%EC%84%9C%EB%B9%84%EC%8A%A4%EC%9D%98_%EB%8A%AA\" title=\"2.2 \uae30\uc220 \ubd80\ucc44\uc640 \ub77c\uc774\ube0c \uc11c\ube44\uc2a4\uc758 \ub2aa\">2.2 \uae30\uc220 \ubd80\ucc44\uc640 \ub77c\uc774\ube0c \uc11c\ube44\uc2a4\uc758 \ub2aa<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/saku-hika.azki.in\/?p=4071\/#3_%EC%9C%A0%EC%A0%80%EC%9D%98_%EA%B0%80%EC%9A%A9_%EC%8B%9C%EA%B0%84_%ED%95%9C%EA%B3%84%EC%99%80_%EA%B2%BD%EC%9F%81%EC%9D%98_%EC%B0%A8%EC%9B%90_%EC%9D%B4%EB%8F%99\" title=\"3. \uc720\uc800\uc758 \uac00\uc6a9 \uc2dc\uac04 \ud55c\uacc4\uc640 \uacbd\uc7c1\uc758 \ucc28\uc6d0 \uc774\ub3d9\">3. \uc720\uc800\uc758 \uac00\uc6a9 \uc2dc\uac04 \ud55c\uacc4\uc640 \uacbd\uc7c1\uc758 \ucc28\uc6d0 \uc774\ub3d9<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/saku-hika.azki.in\/?p=4071\/#31_%EC%A0%9C%EB%A1%9C%EC%84%AC_%EA%B2%8C%EC%9E%84Zero-sum_Game%EA%B3%BC_%EC%8B%9C%EA%B0%84_%EC%A0%90%EC%9C%A0%EC%9C%A8_%EC%A0%84%EC%9F%81\" title=\"3.1 \uc81c\ub85c\uc12c \uac8c\uc784(Zero-sum Game)\uacfc \uc2dc\uac04 \uc810\uc720\uc728 \uc804\uc7c1\">3.1 \uc81c\ub85c\uc12c \uac8c\uc784(Zero-sum Game)\uacfc \uc2dc\uac04 \uc810\uc720\uc728 \uc804\uc7c1<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/saku-hika.azki.in\/?p=4071\/#32_%EC%84%9C%EB%B8%8C%EC%BB%AC%EC%B2%98_%EB%B0%8F_MMORPG_%EC%9E%A5%EB%A5%B4%EC%9D%98_%EA%B3%A0%EC%9D%B8%EB%AC%BC%ED%99%94\" title=\"3.2 \uc11c\ube0c\uceec\ucc98 \ubc0f MMORPG \uc7a5\ub974\uc758 \uace0\uc778\ubb3c\ud654\">3.2 \uc11c\ube0c\uceec\ucc98 \ubc0f MMORPG \uc7a5\ub974\uc758 \uace0\uc778\ubb3c\ud654<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/saku-hika.azki.in\/?p=4071\/#4_%EC%88%98%EC%9D%B5_%EB%AA%A8%EB%8D%B8BM%EC%9D%98_%ED%94%BC%EB%A1%9C%EB%8F%84%EC%99%80_%EA%B7%9C%EC%A0%9C_%EB%A6%AC%EC%8A%A4%ED%81%AC\" title=\"4. \uc218\uc775 \ubaa8\ub378(BM)\uc758 \ud53c\ub85c\ub3c4\uc640 \uaddc\uc81c \ub9ac\uc2a4\ud06c\">4. \uc218\uc775 \ubaa8\ub378(BM)\uc758 \ud53c\ub85c\ub3c4\uc640 \uaddc\uc81c \ub9ac\uc2a4\ud06c<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/saku-hika.azki.in\/?p=4071\/#41_%E2%80%98Pay_to_Win%EC%97%90_%EB%8C%80%ED%95%9C_%EB%B0%98%EA%B0%90%EA%B3%BC_%EA%B0%80%EC%B1%A0_%ED%94%BC%EB%A1%9C%EB%8F%84\" title=\"4.1 &#8216;Pay to Win&#8217;\uc5d0 \ub300\ud55c \ubc18\uac10\uacfc \uac00\ucc60 \ud53c\ub85c\ub3c4\">4.1 &#8216;Pay to Win&#8217;\uc5d0 \ub300\ud55c \ubc18\uac10\uacfc \uac00\ucc60 \ud53c\ub85c\ub3c4<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/saku-hika.azki.in\/?p=4071\/#42_%EA%B8%80%EB%A1%9C%EB%B2%8C_%EA%B7%9C%EC%A0%9C_%EA%B0%95%ED%99%94\" title=\"4.2 \uae00\ub85c\ubc8c \uaddc\uc81c \uac15\ud654\">4.2 \uae00\ub85c\ubc8c \uaddc\uc81c \uac15\ud654<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/saku-hika.azki.in\/?p=4071\/#%EC%A0%9C2%EB%B6%80_%EC%9C%84%EA%B8%B0_%EA%B7%B9%EB%B3%B5%EC%9D%84_%EC%9C%84%ED%95%9C_%EC%A0%84%EB%9E%B5%EC%A0%81_%EB%8F%8C%ED%8C%8C%EA%B5%AC_The_Strategic_Breakthroughs\" title=\"\uc81c2\ubd80: \uc704\uae30 \uadf9\ubcf5\uc744 \uc704\ud55c \uc804\ub7b5\uc801 \ub3cc\ud30c\uad6c (The Strategic Breakthroughs)\">\uc81c2\ubd80: \uc704\uae30 \uadf9\ubcf5\uc744 \uc704\ud55c \uc804\ub7b5\uc801 \ub3cc\ud30c\uad6c (The Strategic Breakthroughs)<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/saku-hika.azki.in\/?p=4071\/#1_%EA%B0%9C%EB%B0%9C_%ED%94%84%EB%A1%9C%EC%84%B8%EC%8A%A4%EC%9D%98_%EB%A6%B0Lean_%ED%98%81%EC%8B%A0%EA%B3%BC_AI%EC%9D%98_%ED%99%9C%EC%9A%A9\" title=\"1. \uac1c\ubc1c \ud504\ub85c\uc138\uc2a4\uc758 \ub9b0(Lean) \ud601\uc2e0\uacfc AI\uc758 \ud65c\uc6a9\">1. \uac1c\ubc1c \ud504\ub85c\uc138\uc2a4\uc758 \ub9b0(Lean) \ud601\uc2e0\uacfc AI\uc758 \ud65c\uc6a9<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/saku-hika.azki.in\/?p=4071\/#11_%ED%95%98%EC%9D%B4%EB%B8%8C%EB%A6%AC%EB%93%9C_%EA%B0%9C%EB%B0%9C%EA%B3%BC_%EC%97%90%EC%85%8B%EC%9D%98_%EC%A0%81%EA%B7%B9%EC%A0%81_%ED%99%9C%EC%9A%A9\" title=\"1.1 \ud558\uc774\ube0c\ub9ac\ub4dc \uac1c\ubc1c\uacfc \uc5d0\uc14b\uc758 \uc801\uadf9\uc801 \ud65c\uc6a9\">1.1 \ud558\uc774\ube0c\ub9ac\ub4dc \uac1c\ubc1c\uacfc \uc5d0\uc14b\uc758 \uc801\uadf9\uc801 \ud65c\uc6a9<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/saku-hika.azki.in\/?p=4071\/#12_%EC%83%9D%EC%84%B1%ED%98%95_AIGenerative_AI%EB%A5%BC_%ED%86%B5%ED%95%9C_%ED%8C%8C%EC%9D%B4%ED%94%84%EB%9D%BC%EC%9D%B8_%ED%98%81%EB%AA%85\" title=\"1.2 \uc0dd\uc131\ud615 AI(Generative AI)\ub97c \ud1b5\ud55c \ud30c\uc774\ud504\ub77c\uc778 \ud601\uba85\">1.2 \uc0dd\uc131\ud615 AI(Generative AI)\ub97c \ud1b5\ud55c \ud30c\uc774\ud504\ub77c\uc778 \ud601\uba85<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-20\" href=\"https:\/\/saku-hika.azki.in\/?p=4071\/#2_%ED%83%80%EA%B2%9F%ED%8C%85%EC%9D%98_%EC%9E%AC%EC%A0%95%EC%9D%98_%EB%8B%88%EC%B9%98Niche%EA%B0%80_%EA%B3%A7_%EB%A7%A4%EC%8A%A4Mass%EB%8B%A4\" title=\"2. \ud0c0\uac9f\ud305\uc758 \uc7ac\uc815\uc758: \ub2c8\uce58(Niche)\uac00 \uace7 \ub9e4\uc2a4(Mass)\ub2e4\">2. \ud0c0\uac9f\ud305\uc758 \uc7ac\uc815\uc758: \ub2c8\uce58(Niche)\uac00 \uace7 \ub9e4\uc2a4(Mass)\ub2e4<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-21\" href=\"https:\/\/saku-hika.azki.in\/?p=4071\/#21_%EB%A7%88%EC%9D%B4%ED%81%AC%EB%A1%9C_%ED%8C%AC%EB%8D%A4Micro-fandom_%EC%A0%84%EB%9E%B5\" title=\"2.1 \ub9c8\uc774\ud06c\ub85c \ud32c\ub364(Micro-fandom) \uc804\ub7b5\">2.1 \ub9c8\uc774\ud06c\ub85c \ud32c\ub364(Micro-fandom) \uc804\ub7b5<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-22\" href=\"https:\/\/saku-hika.azki.in\/?p=4071\/#22_%EC%BB%A4%EB%AE%A4%EB%8B%88%ED%8B%B0_%EC%A3%BC%EB%8F%84%ED%98%95_%EC%9A%B4%EC%98%81_Community_Driven_Ops\" title=\"2.2 \ucee4\ubba4\ub2c8\ud2f0 \uc8fc\ub3c4\ud615 \uc6b4\uc601 (Community Driven Ops)\">2.2 \ucee4\ubba4\ub2c8\ud2f0 \uc8fc\ub3c4\ud615 \uc6b4\uc601 (Community Driven Ops)<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-23\" href=\"https:\/\/saku-hika.azki.in\/?p=4071\/#3_%EB%B9%84%EC%A6%88%EB%8B%88%EC%8A%A4_%EB%AA%A8%EB%8D%B8BM%EC%9D%98_%EB%8B%A4%EA%B0%81%ED%99%94%EC%99%80_%ED%95%98%EC%9D%B4%EB%B8%8C%EB%A6%AC%EB%93%9C%ED%99%94\" title=\"3. \ube44\uc988\ub2c8\uc2a4 \ubaa8\ub378(BM)\uc758 \ub2e4\uac01\ud654\uc640 \ud558\uc774\ube0c\ub9ac\ub4dc\ud654\">3. \ube44\uc988\ub2c8\uc2a4 \ubaa8\ub378(BM)\uc758 \ub2e4\uac01\ud654\uc640 \ud558\uc774\ube0c\ub9ac\ub4dc\ud654<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-24\" href=\"https:\/\/saku-hika.azki.in\/?p=4071\/#31_%EB%B0%B0%ED%8B%80_%ED%8C%A8%EC%8A%A4Battle_Pass%EC%99%80_%EA%B5%AC%EB%8F%85_%EA%B2%BD%EC%A0%9C%EC%9D%98_%EC%A0%95%EC%B0%A9\" title=\"3.1 \ubc30\ud2c0 \ud328\uc2a4(Battle Pass)\uc640 \uad6c\ub3c5 \uacbd\uc81c\uc758 \uc815\ucc29\">3.1 \ubc30\ud2c0 \ud328\uc2a4(Battle Pass)\uc640 \uad6c\ub3c5 \uacbd\uc81c\uc758 \uc815\ucc29<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-25\" href=\"https:\/\/saku-hika.azki.in\/?p=4071\/#32_%ED%95%98%EC%9D%B4%EB%B8%8C%EB%A6%AC%EB%93%9C_%EC%BA%90%EC%A3%BC%EC%96%BCHybrid_Casual%EC%9D%98_%EA%B5%90%ED%9B%88_%EA%B4%91%EA%B3%A0%EC%99%80_%EC%9D%B8%EC%95%B1%EC%9D%98_%EC%A1%B0%ED%99%94\" title=\"3.2 \ud558\uc774\ube0c\ub9ac\ub4dc \uce90\uc8fc\uc5bc(Hybrid Casual)\uc758 \uad50\ud6c8: \uad11\uace0\uc640 \uc778\uc571\uc758 \uc870\ud654\">3.2 \ud558\uc774\ube0c\ub9ac\ub4dc \uce90\uc8fc\uc5bc(Hybrid Casual)\uc758 \uad50\ud6c8: \uad11\uace0\uc640 \uc778\uc571\uc758 \uc870\ud654<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-26\" href=\"https:\/\/saku-hika.azki.in\/?p=4071\/#4_%EA%B8%80%EB%A1%9C%EB%B2%8C_%EC%9B%90%EB%B9%8C%EB%93%9CGlobal_One_Build_%EC%A0%84%EB%9E%B5\" title=\"4. \uae00\ub85c\ubc8c \uc6d0\ube4c\ub4dc(Global One Build) \uc804\ub7b5\">4. \uae00\ub85c\ubc8c \uc6d0\ube4c\ub4dc(Global One Build) \uc804\ub7b5<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-27\" href=\"https:\/\/saku-hika.azki.in\/?p=4071\/#41_%EB%AC%B8%ED%99%94%EC%A0%81_%EB%B3%B4%ED%8E%B8%EC%84%B1%EA%B3%BC_%ED%98%84%EC%A7%80%ED%99%94%EC%9D%98_%EB%B0%B8%EB%9F%B0%EC%8A%A4\" title=\"4.1 \ubb38\ud654\uc801 \ubcf4\ud3b8\uc131\uacfc \ud604\uc9c0\ud654\uc758 \ubc38\ub7f0\uc2a4\">4.1 \ubb38\ud654\uc801 \ubcf4\ud3b8\uc131\uacfc \ud604\uc9c0\ud654\uc758 \ubc38\ub7f0\uc2a4<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-28\" href=\"https:\/\/saku-hika.azki.in\/?p=4071\/#42_%EC%9D%B4%EB%A8%B8%EC%A7%95_%EB%A7%88%EC%BC%93Emerging_Market_%EA%B3%B5%EB%9E%B5\" title=\"4.2 \uc774\uba38\uc9d5 \ub9c8\ucf13(Emerging Market) \uacf5\ub7b5\">4.2 \uc774\uba38\uc9d5 \ub9c8\ucf13(Emerging Market) \uacf5\ub7b5<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-29\" href=\"https:\/\/saku-hika.azki.in\/?p=4071\/#%EA%B2%B0%EB%A1%A0_%EA%B2%8C%EC%9E%84%EC%9D%98_%EB%B3%B8%EC%A7%88%EB%A1%9C_%EB%8F%8C%EC%95%84%EA%B0%80%EB%9D%BC_Back_to_Basics\" title=\"\uacb0\ub860: \uac8c\uc784\uc758 \ubcf8\uc9c8\ub85c \ub3cc\uc544\uac00\ub77c (Back to Basics)\">\uacb0\ub860: \uac8c\uc784\uc758 \ubcf8\uc9c8\ub85c \ub3cc\uc544\uac00\ub77c (Back to Basics)<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-30\" href=\"https:\/\/saku-hika.azki.in\/?p=4071\/#%EB%B6%80%EB%A1%9D_%EC%9A%B4%EC%98%81%ED%98%95_%EA%B2%8C%EC%9E%84_%EC%83%9D%EC%A1%B4_%EC%9E%90%EA%B0%80_%EC%A7%84%EB%8B%A8_%EC%B2%B4%ED%81%AC%EB%A6%AC%EC%8A%A4%ED%8A%B8\" title=\"\ubd80\ub85d: \uc6b4\uc601\ud615 \uac8c\uc784 \uc0dd\uc874 \uc790\uac00 \uc9c4\ub2e8 \uccb4\ud06c\ub9ac\uc2a4\ud2b8\">\ubd80\ub85d: \uc6b4\uc601\ud615 \uac8c\uc784 \uc0dd\uc874 \uc790\uac00 \uc9c4\ub2e8 \uccb4\ud06c\ub9ac\uc2a4\ud2b8<\/a><\/li><\/ul><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h1 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%EB%9D%BC%EC%9D%B4%EB%B8%8C_%EB%AA%A8%EB%B0%94%EC%9D%BC_%EA%B2%8C%EC%9E%84%EC%9D%B4_%EC%82%B4%EC%95%84%EB%82%A8%EA%B8%B0_%ED%9E%98%EB%93%A0_%EA%B5%AC%EC%A1%B0%EC%A0%81_%EC%9D%B4%EC%9C%A0\"><\/span>\ub77c\uc774\ube0c \ubaa8\ubc14\uc77c \uac8c\uc784\uc774 \uc0b4\uc544\ub0a8\uae30 \ud798\ub4e0 \uad6c\uc870\uc801 \uc774\uc720<span class=\"ez-toc-section-end\"><\/span><\/h1>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%EC%84%9C%EB%A1%A0_%EB%AA%A8%EB%B0%94%EC%9D%BC_%EA%B2%8C%EC%9E%84_%EC%82%B0%EC%97%85%EC%9D%98_%EA%B5%AC%EC%A1%B0%EC%A0%81_%EB%B3%80%EA%B3%A1%EC%A0%90%EA%B3%BC_%EC%9C%84%EA%B8%B0%EC%9D%98_%EB%B3%B8%EC%A7%88\"><\/span>\uc11c\ub860: \ubaa8\ubc14\uc77c \uac8c\uc784 \uc0b0\uc5c5\uc758 \uad6c\uc870\uc801 \ubcc0\uace1\uc810\uacfc \uc704\uae30\uc758 \ubcf8\uc9c8<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>2010\ub144\ub300 \ucd08\ubc18, \uc2a4\ub9c8\ud2b8\ud3f0\uc758 \ud3ed\ubc1c\uc801\uc778 \ubcf4\uae09\uacfc \ud568\uaed8 \uac1c\ub9c9\ub41c \ubaa8\ubc14\uc77c \uac8c\uc784\uc758 \ud669\uae08\uae30\ub294 2020\ub144\ub300 \uc911\ubc18\uc5d0 \uc774\ub974\ub7ec \uadfc\ubcf8\uc801\uc778 \uad6c\uc870\uc801 \ud55c\uacc4\uc5d0 \ubd09\ucc29\ud588\ub2e4. \uacfc\uac70 &#8216;\ud669\uae08\uc54c\uc744 \ub0b3\ub294 \uac70\uc704&#8217;\ub85c \uc778\uc2dd\ub418\ub358 \ub77c\uc774\ube0c \uc11c\ube44\uc2a4(Live Service), \uc989 \uc6b4\uc601\ud615 \uac8c\uc784 \ubaa8\ub378\uc740 \uc774\uc81c \uc0dd\uc874\uc744 \uc704\ud611\ubc1b\ub294 \ub808\ub4dc\uc624\uc158\uc758 \uc911\uc2ec\uc5d0 \uc11c \uc788\ub2e4. \uc2a4\ud29c\ub514\uc624 \ub378\ud0c0(Studio Delta)\uc758 \uc6b0\ucfc4(Ukyo)\uac00 \uc81c\uae30\ud55c &#8220;\uc6b4\uc601\ud615 \ubaa8\ubc14\uc77c \uac8c\uc784\uc774 \uc0b4\uc544\ub0a8\uae30 \ud798\ub4e0 \uad6c\uc870\uc801 \uc774\uc720\uc640 \uadf8 \ub3cc\ud30c\uad6c&#8221;\ub77c\ub294 \ud654\ub450\ub294 \ub2e8\uc21c\ud55c \uc77c\uc120 \uac1c\ubc1c\uc790\uc758 \ud478\ub150\uc774 \uc544\ub2cc, \uc0b0\uc5c5 \uc804\uccb4\uac00 \uc9c1\uba74\ud55c \uc2e4\uc874\uc801 \uc704\uae30\ub97c \uaff0\ub6ab\ub294 \ud575\uc2ec\uc801\uc778 \ud14c\uc81c\uc774\ub2e4.<sup>1<\/sup> \ubcf8 \ubcf4\uace0\uc11c\ub294 \ud574\ub2f9 \uce7c\ub7fc\uc758 \ud1b5\ucc30\uc744 \uae30\uc800\uc5d0 \ub450\uace0, \ud604\uc7ac \ubaa8\ubc14\uc77c \uac8c\uc784 \uc2dc\uc7a5\uc774 \uacaa\uace0 \uc788\ub294 \ubcf5\ud569\uc801\uc778 \uc704\uae30 \uc0c1\ud669\uc744 \uacbd\uc81c\uc801, \uae30\uc220\uc801, \uc2ec\ub9ac\uc801 \ucc28\uc6d0\uc5d0\uc11c \uc2ec\uce35 \ubd84\uc11d\ud558\uba70, \ub098\uc544\uac00 \uc774 \ucc99\ubc15\ud55c \ud658\uacbd\uc5d0\uc11c \uc0dd\uc874\ud558\uace0 \ubc88\uc601\ud558\uae30 \uc704\ud574 \ud544\uc218\uc801\uc778 \uc804\ub7b5\uc801 \ub3cc\ud30c\uad6c\ub97c \uad6c\uccb4\uc801\uc73c\ub85c \uc81c\uc2dc\ud558\uace0\uc790 \ud55c\ub2e4.<\/p>\n\n\n\n<p>\ubaa8\ubc14\uc77c \uac8c\uc784 \uc2dc\uc7a5\uc740 \uc131\uc219\uae30\ub97c \ub118\uc5b4 \uacfc\ud3ec\ud654 \ub2e8\uacc4\uc5d0 \uc9c4\uc785\ud588\ub2e4. \uc2dc\uc7a5 \uc870\uc0ac \uae30\uad00\uc758 \ub370\uc774\ud130\ub4e4\uc740 \uc2e0\uaddc \uac8c\uc784\uc758 \uc131\uacf5 \ud655\ub960\uc774 \uae30\ud558\uae09\uc218\uc801\uc73c\ub85c \ub0ae\uc544\uc9c0\uace0 \uc788\uc74c\uc744 \uac00\ub9ac\ud0a8\ub2e4. \uc774\ub294 \ub2e8\uc21c\ud55c \uacbd\uc7c1 \uc2ec\ud654\ub97c \ub118\uc5b4, \ud50c\ub7ab\ud3fc \uc815\ucc45\uc758 \ubcc0\ud654, \uc0ac\uc6a9\uc790 \uc0dd\ud65c \ud328\ud134\uc758 \uc774\ub3d9, \uadf8\ub9ac\uace0 \uac70\uc2dc \uacbd\uc81c\uc801 \uc694\uc778\ub4e4\uc774 \ubcf5\ud569\uc801\uc73c\ub85c \uc791\uc6a9\ud558\uc5ec \ub9cc\ub4e4\uc5b4\ub0b8 &#8216;\ud37c\ud399\ud2b8 \uc2a4\ud1b0&#8217;\uc774\ub2e4. \uac1c\ubc1c\uc0ac\ub4e4\uc740 \ub354 \uc774\uc0c1 &#8216;\uc7ac\ubbf8\uc788\ub294 \uac8c\uc784\uc744 \ub9cc\ub4e4\uba74 \uc131\uacf5\ud55c\ub2e4&#8217;\ub294 \uc21c\uc9c4\ud55c \ubbff\uc74c\uc5d0 \uc758\uc874\ud560 \uc218 \uc5c6\uac8c \ub418\uc5c8\uc73c\uba70, \ucca0\uc800\ud558\uac8c \uacc4\uc0b0\ub41c \uc0dd\uc874 \ubd80\ub4f1\uc2dd\uc744 \ucda9\uc871\uc2dc\ucf1c\uc57c\ub9cc \ud55c\ub2e4.<\/p>\n\n\n\n<p>\ubcf8 \ubcf4\uace0\uc11c\ub294 \ud06c\uac8c \ub450 \ud30c\ud2b8\ub85c \uad6c\uc131\ub41c\ub2e4. \uc804\ubc18\ubd80\uc5d0\uc11c\ub294 \uc6b4\uc601\ud615 \uac8c\uc784\uc774 \uc0dd\uc874\ud558\uae30 \uc5b4\ub824\uc6b4 \uad6c\uc870\uc801 \uc774\uc720\ub97c 4\uac00\uc9c0 \ud575\uc2ec \ucd95(\ub9c8\ucf00\ud305, \uc0dd\uc0b0\uc131, \uc18c\ube44 \ud328\ud134, \uc218\uc775 \ubaa8\ub378)\uc744 \uc911\uc2ec\uc73c\ub85c \ud574\ubd80\ud55c\ub2e4. \uc5ec\uae30\uc11c\ub294 \ub2e8\uc21c\ud55c \ud604\uc0c1 \ub098\uc5f4\uc744 \ub118\uc5b4, \uac01 \uc694\uc778 \uac04\uc758 \uc778\uacfc\uad00\uacc4\uc640 \uadf8\uac83\uc774 \ub9cc\ub4e4\uc5b4\ub0b4\ub294 \uc545\uc21c\ud658\uc758 \uace0\ub9ac\ub97c \uaddc\uba85\ud55c\ub2e4. \ud6c4\ubc18\ubd80\uc5d0\uc11c\ub294 \uc774\ub7ec\ud55c \uad6c\uc870\uc801 \ub36b\uc744 \ud30c\uad34\ud558\uace0 \uc0c8\ub85c\uc6b4 \uae30\ud68c\ub97c \ucc3d\ucd9c\ud558\uae30 \uc704\ud55c \uad6c\uccb4\uc801\uc778 \ub3cc\ud30c\uad6c(Breakthroughs)\ub97c \uc81c\uc548\ud55c\ub2e4. \uc774\ub294 \uac1c\ubc1c \ud504\ub85c\uc138\uc2a4\uc758 \ud601\uc2e0, \ud0c0\uac9f\ud305\uc758 \uc7ac\uc815\uc758, \uadf8\ub9ac\uace0 \ube44\uc988\ub2c8\uc2a4 \ubaa8\ub378(BM)\uc758 \uc9c4\ud654\ub97c \ud3ec\ud568\ud55c\ub2e4. \uc774 \ubd84\uc11d\uc740 \uc2a4\ud29c\ub514\uc624 \ub378\ud0c0\uc758 \uc6b0\ucfc4\uac00 \uc81c\uc2dc\ud55c \uc6d0\ub860\uc801 \ubb38\uc81c\uc758\uc2dd\uc744 \ud655\uc7a5\ud558\uc5ec, \ud604\ub300 \uac8c\uc784 \ube44\uc988\ub2c8\uc2a4\uc758 \ub9ac\ub354\ub4e4\uc774 \ubc18\ub4dc\uc2dc \uc219\uc9c0\ud574\uc57c \ud560 \uc804\ub7b5\uc801 \uc9c0\uce68\uc11c\uac00 \ub420 \uac83\uc774\ub2e4.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%EC%A0%9C1%EB%B6%80_%EC%83%9D%EC%A1%B4_%EB%B6%88%EA%B0%80%EB%8A%A5%EC%84%B1%EC%9D%98_%EA%B5%AC%EC%A1%B0%EC%A0%81_%EC%9B%90%EC%9D%B8_%EB%B6%84%EC%84%9D_The_Structural_Trap\"><\/span>\uc81c1\ubd80: \uc0dd\uc874 \ubd88\uac00\ub2a5\uc131\uc758 \uad6c\uc870\uc801 \uc6d0\uc778 \ubd84\uc11d (The Structural Trap)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\uc6b4\uc601\ud615 \uac8c\uc784\uc774 \uc9c1\uba74\ud55c \uc704\uae30\ub294 \uc77c\uc2dc\uc801\uc778 \ubd88\ud669\uc774 \uc544\ub2c8\ub77c, \uc0b0\uc5c5\uc758 \uae30\ubcf8 \uad6c\uc870\uac00 \ubcc0\ud654\ud588\uae30 \ub54c\ubb38\uc5d0 \ubc1c\uc0dd\ud558\ub294 \ud544\uc5f0\uc801\uc778 \uacb0\uacfc\uc774\ub2e4. \uacfc\uac70\uc758 \uc131\uacf5 \uacf5\uc2dd\uc774 \ub354 \uc774\uc0c1 \uc791\ub3d9\ud558\uc9c0 \uc54a\ub294 \uc774\uc720\ub294 \ub2e4\uc74c\uacfc \uac19\uc774 \ub2e4\uac01\ub3c4\ub85c \ubd84\uc11d\ub41c\ub2e4.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_%EB%A7%88%EC%BC%80%ED%8C%85_%ED%9A%A8%EC%9C%A8%EC%9D%98_%EB%B6%95%EA%B4%B4%EC%99%80_%EC%8A%B9%EC%9E%90_%EB%8F%85%EC%8B%9D_%EA%B5%AC%EC%A1%B0%EC%9D%98_%EC%8B%AC%ED%99%94\"><\/span>1. \ub9c8\ucf00\ud305 \ud6a8\uc728\uc758 \ubd95\uad34\uc640 \uc2b9\uc790 \ub3c5\uc2dd \uad6c\uc870\uc758 \uc2ec\ud654<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\uac8c\uc784 \ube44\uc988\ub2c8\uc2a4\uc758 \uac00\uc7a5 \uae30\ucd08\uc801\uc778 \uc0dd\uc874 \ubd80\ub4f1\uc2dd\uc740 <code>LTV (Lifetime Value, \uc720\uc800 \uc0dd\uc560 \uac00\uce58) &gt; CPI (Cost Per Install, \uc124\uce58 \ub2f9 \ube44\uc6a9)<\/code>\uc774\ub2e4. \uc720\uc800 \ud55c \uba85\uc744 \ub370\ub824\uc624\ub294 \ube44\uc6a9\ubcf4\ub2e4 \uadf8 \uc720\uc800\uac00 \ud3c9\uc0dd \uc368\uc8fc\ub294 \ub3c8\uc774 \ub9ce\uc544\uc57c \uc0ac\uc5c5\uc774 \uc720\uc9c0\ub41c\ub2e4. \uadf8\ub7ec\ub098 \ucd5c\uadfc 5\ub144\uac04 \uc774 \ubd80\ub4f1\uc2dd\uc740 \uae09\uaca9\ud558\uac8c \ubb34\ub108\uc838 \ub0b4\ub838\ub2e4.<sup>1<\/sup><\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"11_%EA%B0%9C%EC%9D%B8%EC%A0%95%EB%B3%B4_%EB%B3%B4%ED%98%B8_%EC%A0%95%EC%B1%85_%EA%B0%95%ED%99%94%EC%99%80_%ED%83%80%EA%B2%9F%ED%8C%85%EC%9D%98_%EC%A2%85%EB%A7%90\"><\/span>1.1 \uac1c\uc778\uc815\ubcf4 \ubcf4\ud638 \uc815\ucc45 \uac15\ud654\uc640 \ud0c0\uac9f\ud305\uc758 \uc885\ub9d0<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>\uac00\uc7a5 \uacb0\uc815\uc801\uc778 \ud0c0\uaca9\uc740 \uc560\ud50c\uc758 ATT(App Tracking Transparency) \uc815\ucc45\uacfc \uad6c\uae00\uc758 \ud504\ub77c\uc774\ubc84\uc2dc \uc0cc\ub4dc\ubc15\uc2a4(Privacy Sandbox) \ub3c4\uc785\uc774\uc5c8\ub2e4. \uacfc\uac70 \ud398\uc774\uc2a4\ubd81(Meta)\uc774\ub098 \uad6c\uae00 \uc560\uc988\ub294 \uc720\uc800\uc758 \ud589\ub3d9 \ub370\uc774\ud130\ub97c \uc815\ubc00\ud558\uac8c \ucd94\uc801\ud558\uc5ec, \uc18c\uc704 &#8216;\uace0\ub798(Whale)&#8217;\ub77c \ubd88\ub9ac\ub294 \uace0\uacfc\uae08 \uc720\uc800\ub97c \ud540\uc14b\ucc98\ub7fc \uace8\ub77c\ub0b4\uc5b4 \uad11\uace0\ub97c \ub178\ucd9c\ud560 \uc218 \uc788\uc5c8\ub2e4. \uc774 \uc2dc\uae30\uc5d0\ub294 \ub9c8\ucf00\ud305 \ube44\uc6a9 \ub300\ube44 \uc218\uc775\ub960(ROAS)\uc744 \uc608\uce21\ud558\uace0 \ud1b5\uc81c\ud558\ub294 \uac83\uc774 \ube44\uad50\uc801 \uc6a9\uc774\ud588\ub2e4.<\/p>\n\n\n\n<p>\uadf8\ub7ec\ub098 IDFA(\uad11\uace0 \uc2dd\ubcc4\uc790) \uc218\uc9d1\uc774 \uc81c\ud55c\ub418\uba74\uc11c, \uad11\uace0 \ub9e4\uccb4\ub4e4\uc740 &#8216;\ub208\uc744 \uac00\ub9ac\uace0 \uc0ac\uaca9\ud558\ub294&#8217; \uc0c1\ud669\uc5d0 \ucc98\ud558\uac8c \ub418\uc5c8\ub2e4. \uc815\ubc00 \ud0c0\uac9f\ud305\uc774 \ubd88\uac00\ub2a5\ud574\uc9c0\uc790, \ub3d9\uc77c\ud55c \uc218\uc758 \uc9c4\uc131 \uc720\uc800\ub97c \ud655\ubcf4\ud558\uae30 \uc704\ud574 \ud6e8\uc52c \ub354 \ub9ce\uc740 \uc0ac\ub78c\uc5d0\uac8c \uad11\uace0\ub97c \ubfcc\ub824\uc57c \ud558\ub294 \uc0c1\ud669\uc774 \ub418\uc5c8\uace0, \uc774\ub294 \uace7 CPI\uc758 \ud3ed\ub4f1\uc73c\ub85c \uc774\uc5b4\uc84c\ub2e4.<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><td><strong>\uad6c\ubd84<\/strong><\/td><td><strong>ATT \ub3c4\uc785 \uc774\uc804 (Pre-ATT)<\/strong><\/td><td><strong>ATT \ub3c4\uc785 \uc774\ud6c4 (Post-ATT)<\/strong><\/td><td><strong>\ubcc0\ud654 \uc694\uc778 \ubc0f \uc601\ud5a5<\/strong><\/td><\/tr><\/thead><tbody><tr><td><strong>\ud0c0\uac9f\ud305 \uc815\ud655\ub3c4<\/strong><\/td><td>\ub9e4\uc6b0 \ub192\uc74c (\uac1c\uc778 \ub2e8\uc704 \ud589\ub3d9 \ucd94\uc801)<\/td><td>\ub0ae\uc74c (\uadf8\ub8f9\/\ubb38\ub9e5 \uae30\ubc18 \ucd94\uc801)<\/td><td>\uace0\uacfc\uae08 \uc720\uc800 \uc2dd\ubcc4 \ubd88\uac00<\/td><\/tr><tr><td><strong>CPI (\ud3c9\uade0)<\/strong><\/td><td>$1.00 ~ $3.00 (\uc7a5\ub974\ubcc4 \uc0c1\uc774)<\/td><td>$3.00 ~ $10.00+<\/td><td>\ub9c8\ucf00\ud305 \uc608\uc0b0 \ud6a8\uc728 30~50% \uac10\uc18c<\/td><\/tr><tr><td><strong>ROAS \uc608\uce21<\/strong><\/td><td>90% \uc774\uc0c1\uc758 \uc815\ud655\ub3c4<\/td><td>\ubd88\ud655\uc2e4\uc131 \uc99d\ub300<\/td><td>\ub9c8\ucf00\ud305 \uc9d1\ud589\uc758 \ub9ac\uc2a4\ud06c \uc0c1\uc2b9<\/td><\/tr><tr><td><strong>\uc9c4\uc785 \uc7a5\ubcbd<\/strong><\/td><td>\uc911\uc18c \uac1c\ubc1c\uc0ac\ub3c4 \ub2c8\uce58 \ub9c8\ucf13 \uacf5\ub7b5 \uac00\ub2a5<\/td><td>\ub300\ud615 \uc790\ubcf8 \uc5c6\uc774\ub294 \uc9c4\uc785 \ubd88\uac00<\/td><td>\uc790\ubcf8\ub825\uc5d0 \uc758\ud55c \uc2dc\uc7a5 \uc591\uadf9\ud654<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>\uc774\ub7ec\ud55c \ubcc0\ud654\ub294 \uc790\uae08\ub825\uc774 \ubd80\uc871\ud55c \uc911\uc18c\ud615 \uac1c\ubc1c\uc0ac\uc5d0\uac8c \uc0ac\ud615 \uc120\uace0\uc640 \ub2e4\ub984\uc5c6\uc5c8\ub2e4. \uc218\uc2ed\uc5b5 \uc6d0\uc758 \ub9c8\ucf00\ud305 \uc608\uc0b0\uc744 \uc3df\uc544\ubd80\uc5b4 \uad11\ubc94\uc704\ud55c \ub178\ucd9c\uc744 \ud655\ubcf4\ud560 \uc218 \uc788\ub294 \ub300\ud615 \ud37c\ube14\ub9ac\uc154\ub9cc\uc774 \uc0b4\uc544\ub0a8\ub294 &#8216;\uc2b9\uc790 \ub3c5\uc2dd&#8217; \uad6c\uc870\uac00 \uace0\ucc29\ud654\ub41c \uac83\uc774\ub2e4.<sup>1<\/sup><\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"12_%EC%9C%A0%EC%A0%80_%ED%9A%8D%EB%93%9D_%EC%B1%84%EB%84%90%EC%9D%98_%ED%8F%AC%ED%99%94%EC%99%80_%EC%98%A4%EA%B0%80%EB%8B%89_%EC%9C%A0%EC%9E%85%EC%9D%98_%EC%8B%A4%EC%A2%85\"><\/span>1.2 \uc720\uc800 \ud68d\ub4dd \ucc44\ub110\uc758 \ud3ec\ud654\uc640 \uc624\uac00\ub2c9 \uc720\uc785\uc758 \uc2e4\uc885<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>\uacfc\uac70\uc5d0\ub294 \uc571\uc2a4\ud1a0\uc5b4\uc758 \ud53c\ucc98\ub9c1(Featuring)\uc774\ub098 \uc785\uc18c\ubb38\uc744 \ud1b5\ud55c \uc790\uc5f0 \uc720\uc785(Organic User)\uc774 \uc804\uccb4 \ud2b8\ub798\ud53d\uc758 \uc0c1\ub2f9 \ubd80\ubd84\uc744 \ucc28\uc9c0\ud588\ub2e4. \uadf8\ub7ec\ub098 \ud604\uc7ac \uc571\uc2a4\ud1a0\uc5b4\ub294 \uc774\ubbf8 \ub9c9\ub300\ud55c \ub9c8\ucf00\ud305\ube44\ub97c \uc9c0\ucd9c\ud558\ub294 \ub300\ud615 \uac8c\uc784\ub4e4\ub85c \ub3c4\ubc30\ub418\uc5b4 \uc788\uc73c\uba70, \uc54c\uace0\ub9ac\uc998 \ub610\ud55c \uc218\uc775\uc131\uc774 \uac80\uc99d\ub41c \uac8c\uc784\uc744 \uc6b0\uc120\uc801\uc73c\ub85c \ub178\ucd9c\ud558\ub294 \uacbd\ud5a5\uc774 \uac15\ud574\uc84c\ub2e4. &#8220;\uc88b\uc740 \uac8c\uc784\uc740 \uc5b8\uc820\uac00 \ubc1c\uacac\ub41c\ub2e4&#8221;\ub294 \uba85\uc81c\ub294 \ub354 \uc774\uc0c1 \uc720\ud6a8\ud558\uc9c0 \uc54a\uc73c\uba70, \ubc1c\uacac\ub418\uae30 \uc704\ud574\uc11c\ub294 \ub9c9\ub300\ud55c &#8216;\ud1b5\ud589\uc138&#8217;\ub97c \ub0b4\uc57c \ud558\ub294 \uad6c\uc870\uac00 \ud615\uc131\ub418\uc5c8\ub2e4.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_%EC%BD%98%ED%85%90%EC%B8%A0_%EC%83%9D%EC%82%B0%EA%B3%BC_%EC%86%8C%EB%B9%84%EC%9D%98_%EB%B9%84%EB%8C%80%EC%B9%AD%EC%84%B1_The_Content_Treadmill\"><\/span>2. \ucf58\ud150\uce20 \uc0dd\uc0b0\uacfc \uc18c\ube44\uc758 \ube44\ub300\uce6d\uc131 (The Content Treadmill)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\uc6b4\uc601\ud615 \uac8c\uc784\uc758 \ud575\uc2ec\uc740 \uc9c0\uc18d\uc801\uc778 \uc5c5\ub370\uc774\ud2b8\ub2e4. \uadf8\ub7ec\ub098 \ucf58\ud150\uce20\ub97c \uc0dd\uc0b0\ud558\ub294 \uc18d\ub3c4\uc640 \uc720\uc800\uac00 \uc774\ub97c \uc18c\ube44\ud558\ub294 \uc18d\ub3c4 \uc0ac\uc774\uc758 \uaca9\ucc28\ub294 \uac08\uc218\ub85d \ubc8c\uc5b4\uc9c0\uace0 \uc788\uc73c\uba70, \uc774\ub294 \uac1c\ubc1c\ud300\uc744 \ub9cc\uc131\uc801\uc778 &#8216;\ud06c\ub7f0\uce58 \ubaa8\ub4dc(Crunch Mode)&#8217;\uc640 \ubc88\uc544\uc6c3\uc73c\ub85c \ubab0\uc544\ub123\uace0 \uc788\ub2e4.<sup>1<\/sup><\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"21_%EC%86%8C%EB%B9%84_%EC%86%8D%EB%8F%84%EC%9D%98_%EA%B0%80%EC%86%8D%ED%99%94%EC%99%80_%E2%80%98%ED%86%A0%EB%81%BC%EC%99%80_%EA%B1%B0%EB%B6%81%EC%9D%B4_%EB%94%9C%EB%A0%88%EB%A7%88\"><\/span>2.1 \uc18c\ube44 \uc18d\ub3c4\uc758 \uac00\uc18d\ud654\uc640 &#8216;\ud1a0\ub07c\uc640 \uac70\ubd81\uc774&#8217; \ub51c\ub808\ub9c8<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>\uc720\uc800\ub4e4\uc758 \ucf58\ud150\uce20 \uc18c\ube44 \ub2a5\ub825\uc740 \uc9c4\ud654\ud588\ub2e4. \uc720\ud29c\ube0c\uc640 \ucee4\ubba4\ub2c8\ud2f0\ub97c \ud1b5\ud574 \uacf5\ub7b5\ubc95(Meta Gaming)\uc774 \uc2e4\uc2dc\uac04\uc73c\ub85c \uacf5\uc720\ub418\uba74\uc11c, \uac1c\ubc1c\uc790\uac00 3\uac1c\uc6d4\uc744 \ub4e4\uc5ec \uc124\uacc4\ud55c \ub358\uc804\uc774 \ucd9c\uc2dc 3\uc2dc\uac04 \ub9cc\uc5d0 \uacf5\ub7b5 \uc644\ub8cc\ub418\ub294 \uc77c\uc774 \ube44\uc77c\ube44\uc7ac\ud558\ub2e4. \uc18c\uc704 &#8216;\uc219\uc81c&#8217;\ub77c \ubd88\ub9ac\ub294 \uc77c\uc77c \ud018\uc2a4\ud2b8\uc640 \ubc18\ubcf5 \ucf58\ud150\uce20\ub294 \uae08\ubc29 \uc9c0\ub8e8\ud568\uc744 \uc720\ubc1c\ud558\uba70, \uc720\uc800\ub4e4\uc740 \ub04a\uc784\uc5c6\uc774 &#8216;\uc0c8\ub85c\uc6b4 \uac83&#8217;\uc744 \uc694\uad6c\ud55c\ub2e4.<\/p>\n\n\n\n<p>\ubc18\uba74, \ubaa8\ubc14\uc77c \uae30\uae30\uc758 \uc131\ub2a5 \ud5a5\uc0c1\uc73c\ub85c \uc778\ud574 \ucf58\ud150\uce20 \uc81c\uc791\uc5d0 \uc694\uad6c\ub418\ub294 \ud004\ub9ac\ud2f0 \uc218\uc900\uc740 \ucf58\uc194 \uac8c\uc784\uc5d0 \uc721\ubc15\ud558\uac8c \ub418\uc5c8\ub2e4. 4K \ud574\uc0c1\ub3c4\uc758 \ud14d\uc2a4\ucc98, \ud480 \ubcf4\uc774\uc2a4 \ub354\ube59, \uc815\uad50\ud55c \ubaa8\uc158 \ucea1\ucc98 \ub4f1\uc740 \ucf58\ud150\uce20 \ud558\ub098\ub97c \ub9cc\ub4dc\ub294 \ub370 \ud544\uc694\ud55c \ub9e8\uba3c\uc2a4(Man-month)\ub97c \uae30\ud558\uae09\uc218\uc801\uc73c\ub85c \uc99d\uac00\uc2dc\ucf30\ub2e4. \uc18c\ube44\ub294 \ube68\ub77c\uc9c0\ub294\ub370 \uc0dd\uc0b0\uc740 \ub290\ub824\uc9c0\ub294 \uc774 &#8216;\uac00\uc704(Scissors) \ud604\uc0c1&#8217;\uc740 \uc6b4\uc601\ud615 \uac8c\uc784\uc758 \uc9c0\uc18d \uac00\ub2a5\uc131\uc744 \uadfc\ubcf8\uc801\uc73c\ub85c \uc704\ud611\ud55c\ub2e4.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"22_%EA%B8%B0%EC%88%A0_%EB%B6%80%EC%B1%84%EC%99%80_%EB%9D%BC%EC%9D%B4%EB%B8%8C_%EC%84%9C%EB%B9%84%EC%8A%A4%EC%9D%98_%EB%8A%AA\"><\/span>2.2 \uae30\uc220 \ubd80\ucc44\uc640 \ub77c\uc774\ube0c \uc11c\ube44\uc2a4\uc758 \ub2aa<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>\ub7f0\uce6d \ud6c4 \uc11c\ube44\uc2a4 \uae30\uac04\uc774 \uae38\uc5b4\uc9c8\uc218\ub85d \ucf54\ub4dc \ubca0\uc774\uc2a4\ub294 \ubcf5\uc7a1\ud574\uc9c0\uace0, \ub370\uc774\ud130\ubca0\uc774\uc2a4\ub294 \ube44\ub300\ud574\uc9c4\ub2e4. \ucd08\uae30 \uc124\uacc4 \ub2e8\uacc4\uc5d0\uc11c \uc608\uc0c1\uce58 \ubabb\ud588\ub358 \uc608\uc678 \uc0c1\ud669\ub4e4\uc774 \uacb9\uce58\uba74\uc11c &#8216;\uae30\uc220 \ubd80\ucc44(Technical Debt)&#8217;\uac00 \uc313\uc774\uac8c \ub41c\ub2e4. \uc774\ub294 \uc2e0\uaddc \ucf58\ud150\uce20 \uac1c\ubc1c \uc18d\ub3c4\ub97c \ub2a6\ucd94\ub294 \uc8fc\uc6d0\uc778\uc774 \ub41c\ub2e4. \uac1c\ubc1c\ud300\uc740 \uc0c8\ub85c\uc6b4 \uc7ac\ubbf8\ub97c \ub9cc\ub4dc\ub294 \uc2dc\uac04\ubcf4\ub2e4, \uae30\uc874 \uc2dc\uc2a4\ud15c\uc758 \ubc84\uadf8\ub97c \uc218\uc815\ud558\uace0 \uc11c\ubc84\ub97c \uc548\uc815\ud654\ud558\ub294 \ub370 \ub354 \ub9ce\uc740 \uc2dc\uac04\uc744 \uc3df\uac8c \ub41c\ub2e4. \uc774\ub294 \uacb0\uad6d &#8216;\uc5c6\ub370\uc774\ud2b8(\uc5c5\ub370\uc774\ud2b8 \ubd80\uc7ac)&#8217;\ub85c \uc774\uc5b4\uc9c0\uace0, \uc720\uc800 \uc774\ud0c8\uc744 \uac00\uc18d\ud654\ud558\ub294 \uc545\uc21c\ud658\uc758 \uace0\ub9ac\ub97c \ud615\uc131\ud55c\ub2e4.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_%EC%9C%A0%EC%A0%80%EC%9D%98_%EA%B0%80%EC%9A%A9_%EC%8B%9C%EA%B0%84_%ED%95%9C%EA%B3%84%EC%99%80_%EA%B2%BD%EC%9F%81%EC%9D%98_%EC%B0%A8%EC%9B%90_%EC%9D%B4%EB%8F%99\"><\/span>3. \uc720\uc800\uc758 \uac00\uc6a9 \uc2dc\uac04 \ud55c\uacc4\uc640 \uacbd\uc7c1\uc758 \ucc28\uc6d0 \uc774\ub3d9<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\uac8c\uc784 \uc0b0\uc5c5 \ub0b4\uc5d0\uc11c\uc758 \uacbd\uc7c1\ubfd0\ub9cc \uc544\ub2c8\ub77c, \ud0c0 \uc5d4\ud130\ud14c\uc778\uba3c\ud2b8 \uc0b0\uc5c5\uacfc\uc758 \uacbd\uc7c1\uc774 \uce58\uc5f4\ud574\uc84c\ub2e4.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"31_%EC%A0%9C%EB%A1%9C%EC%84%AC_%EA%B2%8C%EC%9E%84Zero-sum_Game%EA%B3%BC_%EC%8B%9C%EA%B0%84_%EC%A0%90%EC%9C%A0%EC%9C%A8_%EC%A0%84%EC%9F%81\"><\/span>3.1 \uc81c\ub85c\uc12c \uac8c\uc784(Zero-sum Game)\uacfc \uc2dc\uac04 \uc810\uc720\uc728 \uc804\uc7c1<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>\ud604\ub300\uc778\uc758 \ud558\ub8e8 24\uc2dc\uac04 \uc911 \uc5ec\uac00 \uc2dc\uac04\uc740 \ud55c\uc815\ub418\uc5b4 \uc788\ub2e4. \ubaa8\ubc14\uc77c \uac8c\uc784\uc740 \uc774\uc81c \ub2e4\ub978 \ubaa8\ubc14\uc77c \uac8c\uc784\ubfd0\ub9cc \uc544\ub2c8\ub77c, \uc720\ud29c\ube0c \uc1fc\uce20, \ud2f1\ud1a1, \ub137\ud50c\ub9ad\uc2a4\uc640 \uac19\uc740 &#8216;\uc20f\ud3fc(Short-form)&#8217; \ubc0f OTT \ud50c\ub7ab\ud3fc\uacfc \uacbd\uc7c1\ud574\uc57c \ud55c\ub2e4. \ud2b9\ud788 1\ubd84 \ub0b4\uc678\uc758 \uc9e7\uc740 \uc2dc\uac04 \ub3d9\uc548 \uac15\ub825\ud55c \ub3c4\ud30c\ubbfc\uc744 \uc81c\uacf5\ud558\ub294 \uc20f\ud3fc \ucf58\ud150\uce20\ub294 \ud638\ud761\uc774 \uae34 \uc6b4\uc601\ud615 \uac8c\uc784\uc5d0 \uc788\uc5b4 \uac00\uc7a5 \uac15\ub825\ud55c \ub300\uccb4\uc7ac\ub85c \ubd80\uc0c1\ud588\ub2e4. \uc720\uc800\ub4e4\uc740 \uc9c0\ub8e8\ud55c \ub808\ubca8\uc5c5 \uacfc\uc815\uc744 \uacac\ub514\uae30\ubcf4\ub2e4 \uc989\uac01\uc801\uc778 \ubcf4\uc0c1\uc744 \uc8fc\ub294 \ud2f1\ud1a1\uc73c\ub85c \uc774\ud0c8\ud55c\ub2e4.<sup>1<\/sup><\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"32_%EC%84%9C%EB%B8%8C%EC%BB%AC%EC%B2%98_%EB%B0%8F_MMORPG_%EC%9E%A5%EB%A5%B4%EC%9D%98_%EA%B3%A0%EC%9D%B8%EB%AC%BC%ED%99%94\"><\/span>3.2 \uc11c\ube0c\uceec\ucc98 \ubc0f MMORPG \uc7a5\ub974\uc758 \uace0\uc778\ubb3c\ud654<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>\ud55c\uad6d\uacfc \uc77c\ubcf8 \uc2dc\uc7a5\uc758 \uc8fc\ub958\uc778 \uc218\uc9d1\ud615 RPG\uc640 MMORPG \uc7a5\ub974\ub294 \uc774\ubbf8 \uc120\uc810 \ud6a8\uacfc\uac00 \uac15\ub825\ud558\uac8c \uc791\uc6a9\ud558\uace0 \uc788\ub2e4. \uc720\uc800\ub4e4\uc740 \uae30\uc874 \uac8c\uc784\uc5d0 \ud22c\uc790\ud55c \uc2dc\uac04\uacfc \ub3c8(\ub9e4\ubab0 \ube44\uc6a9), \uadf8\ub9ac\uace0 \uadf8\uacf3\uc5d0\uc11c \ud615\uc131\ud55c \uc778\uac04\uad00\uacc4(\uc0ac\ud68c\uc801 \uc790\ubcf8) \ub54c\ubb38\uc5d0 \uc27d\uac8c \uac8c\uc784\uc744 \uc62e\uae30\uc9c0 \uc54a\ub294\ub2e4. \uc2e0\uaddc \uac8c\uc784\uc774 \uc720\uc800\ub97c \ube8f\uc5b4\uc624\uae30 \uc704\ud574\uc11c\ub294 \uae30\uc874 \uac8c\uc784\uc774 \uc81c\uacf5\ud558\ub294 \uac00\uce58\ub97c \ud6e8\uc52c \uc0c1\ud68c\ud558\ub294 \uc555\ub3c4\uc801\uc778 \uacbd\ud5d8\uc744 \uc81c\uacf5\ud558\uac70\ub098, \uae30\uc874 \uac8c\uc784\uc774 \uc2a4\uc2a4\ub85c \ubb34\ub108\uc9c8 \ub54c\ub97c \uae30\ub2e4\ub824\uc57c \ud55c\ub2e4. \uc774\ub294 \uc2e0\uaddc \uc9c4\uc785\uc790\uc5d0\uac8c \uadf9\ub3c4\ub85c \ub192\uc740 \uc9c4\uc785 \uc7a5\ubcbd\uc73c\ub85c \uc791\uc6a9\ud55c\ub2e4.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_%EC%88%98%EC%9D%B5_%EB%AA%A8%EB%8D%B8BM%EC%9D%98_%ED%94%BC%EB%A1%9C%EB%8F%84%EC%99%80_%EA%B7%9C%EC%A0%9C_%EB%A6%AC%EC%8A%A4%ED%81%AC\"><\/span>4. \uc218\uc775 \ubaa8\ub378(BM)\uc758 \ud53c\ub85c\ub3c4\uc640 \uaddc\uc81c \ub9ac\uc2a4\ud06c<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\uc9c0\ub09c 10\ub144\uac04 \ubaa8\ubc14\uc77c \uac8c\uc784\uc758 \uc131\uc7a5\uc744 \uacac\uc778\ud574 \uc628 \ud655\ub960\ud615 \uc544\uc774\ud15c(Gacha) \ubaa8\ub378\uc740 \uc774\uc81c \ud55c\uacc4 \ud6a8\uc6a9 \uccb4\uac10\uacfc \ub3c4\ub355\uc801 \ud574\uc774 \ub17c\ub780\uc5d0 \ud729\uc2f8\uc5ec \uc788\ub2e4.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"41_%E2%80%98Pay_to_Win%EC%97%90_%EB%8C%80%ED%95%9C_%EB%B0%98%EA%B0%90%EA%B3%BC_%EA%B0%80%EC%B1%A0_%ED%94%BC%EB%A1%9C%EB%8F%84\"><\/span>4.1 &#8216;Pay to Win&#8217;\uc5d0 \ub300\ud55c \ubc18\uac10\uacfc \uac00\ucc60 \ud53c\ub85c\ub3c4<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>\ucd08\uae30 \ubaa8\ubc14\uc77c \uac8c\uc784 \uc2dc\uc7a5\uc5d0\uc11c\ub294 \ub3c8\uc744 \uc368\uc11c \uac15\ud574\uc9c0\ub294 \uac83\uc5d0 \ub300\ud55c \uac70\ubd80\uac10\uc774 \uc0c1\ub300\uc801\uc73c\ub85c \uc801\uc5c8\uc73c\ub098, \uacfc\ub3c4\ud55c \uacfc\uae08 \uc720\ub3c4\uc640 \uacbd\uc7c1 \ubd80\ucd94\uae30\uae30\uc5d0 \uc9c0\uce5c \uc720\uc800\ub4e4\uc774 \ub298\uc5b4\ub098\uace0 \uc788\ub2e4. \ud2b9\ud788, \uc6d0\ud558\ub294 \uce90\ub9ad\ud130\ub97c \uc5bb\uae30 \uc704\ud574 \uc218\uc2ed, \uc218\ubc31\ub9cc \uc6d0\uc744 \uc368\uc57c \ud558\ub294 \uac00\ucc60 \uc2dc\uc2a4\ud15c\uc740 \uc720\uc800\ub4e4\uc5d0\uac8c &#8216;\uc990\uac70\uc6c0&#8217;\ubcf4\ub2e4\ub294 &#8216;\uc2a4\ud2b8\ub808\uc2a4&#8217;\uc640 &#8216;\ubc15\ud0c8\uac10&#8217;\uc744 \uc8fc\ub294 \uc694\uc778\uc774 \ub418\uc5c8\ub2e4. &#8216;\ucc9c\uc7a5&#8217; \uc2dc\uc2a4\ud15c\uc774 \ub3c4\uc785\ub418\uc5c8\uc73c\ub098, \uc774\ub294 \uc5ed\uc124\uc801\uc73c\ub85c &#8216;\uc774\ub9cc\ud07c \ub3c8\uc744 \uc368\uc57c\ub9cc \ud55c\ub2e4&#8217;\ub294 \uc2ec\ub9ac\uc801 \ud558\ud55c\uc120\uc73c\ub85c \uc791\uc6a9\ud558\uc5ec \uacfc\uae08\uc5d0 \ub300\ud55c \ubd80\ub2f4\uac10\uc744 \uace0\ucc29\ud654\uc2dc\ucf30\ub2e4.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"42_%EA%B8%80%EB%A1%9C%EB%B2%8C_%EA%B7%9C%EC%A0%9C_%EA%B0%95%ED%99%94\"><\/span>4.2 \uae00\ub85c\ubc8c \uaddc\uc81c \uac15\ud654<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>\ud55c\uad6d\uc758 \ud655\ub960\ud615 \uc544\uc774\ud15c \uc815\ubcf4 \uacf5\uac1c \uc758\ubb34\ud654, \uc911\uad6d\uc758 \uac8c\uc784 \uc774\uc6a9 \uc2dc\uac04 \ubc0f \uacfc\uae08 \uaddc\uc81c, \uc720\ub7fd\uc758 \uc804\ub9ac\ud488 \uc0c1\uc790(Loot Box) \uaddc\uc81c \ub17c\uc758 \ub4f1\uc740 \uac8c\uc784\uc0ac\uc758 \uc218\uc775\uc131\uc744 \uc9c1\uc811\uc801\uc73c\ub85c \uc704\ud611\ud558\uace0 \uc788\ub2e4. \uc774\ub294 \ud655\ub960\uc5d0 \uc758\uc874\ud55c \uace0\uc218\uc775 BM\uc774 \ub354 \uc774\uc0c1 \uc9c0\uc18d \uac00\ub2a5\ud558\uc9c0 \uc54a\uc74c\uc744 \uc2dc\uc0ac\ud558\uba70, \uc0c8\ub85c\uc6b4 \uc218\uc775 \ubaa8\ub378 \ubc1c\uad74\uc744 \uac15\uc81c\ud558\uace0 \uc788\ub2e4.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%EC%A0%9C2%EB%B6%80_%EC%9C%84%EA%B8%B0_%EA%B7%B9%EB%B3%B5%EC%9D%84_%EC%9C%84%ED%95%9C_%EC%A0%84%EB%9E%B5%EC%A0%81_%EB%8F%8C%ED%8C%8C%EA%B5%AC_The_Strategic_Breakthroughs\"><\/span>\uc81c2\ubd80: \uc704\uae30 \uadf9\ubcf5\uc744 \uc704\ud55c \uc804\ub7b5\uc801 \ub3cc\ud30c\uad6c (The Strategic Breakthroughs)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\uc704\uc5d0\uc11c \ubd84\uc11d\ud55c \uad6c\uc870\uc801 \uc704\uae30\ub294 \uac1c\ubcc4 \uac8c\uc784\uc0ac\uac00 \ud1b5\uc81c\ud560 \uc218 \uc5c6\ub294 \uc678\ubd80 \ud658\uacbd\uc758 \ubcc0\ud654\ub2e4. \ub530\ub77c\uc11c \uc0dd\uc874\uc744 \uc704\ud574\uc11c\ub294 \ud658\uacbd\uc5d0 \uc801\uc751\ud558\uace0, \uae30\uc874\uc758 \ubc29\uc2dd\uc744 \ud30c\uad34\ud558\ub294 \ud601\uc2e0\uc801\uc778 \ub3cc\ud30c\uad6c\uac00 \ud544\uc694\ud558\ub2e4. \uc6b0\ucfc4\uc758 \uce7c\ub7fc\uacfc \ucd5c\uc2e0 \uc0b0\uc5c5 \ud2b8\ub80c\ub4dc\ub97c \uc885\ud569\ud558\uc5ec \ub2e4\uc74c\uacfc \uac19\uc740 \uc804\ub7b5\uc801 \ud574\ubc95\uc744 \uc81c\uc2dc\ud55c\ub2e4.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_%EA%B0%9C%EB%B0%9C_%ED%94%84%EB%A1%9C%EC%84%B8%EC%8A%A4%EC%9D%98_%EB%A6%B0Lean_%ED%98%81%EC%8B%A0%EA%B3%BC_AI%EC%9D%98_%ED%99%9C%EC%9A%A9\"><\/span>1. \uac1c\ubc1c \ud504\ub85c\uc138\uc2a4\uc758 \ub9b0(Lean) \ud601\uc2e0\uacfc AI\uc758 \ud65c\uc6a9<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\ub354 \uc774\uc0c1 &#8216;\ubaa8\ub4e0 \uac83\uc744 \uc9c1\uc811 \ub9cc\ub4dc\ub294&#8217; \uc7a5\uc778 \uc815\uc2e0\ub9cc\uc73c\ub85c\ub294 \uc0dd\uc874\ud560 \uc218 \uc5c6\ub2e4. \ud6a8\uc728\uc131\uc758 \uadf9\ub300\ud654\uac00 \ud544\uc694\ud558\ub2e4.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"11_%ED%95%98%EC%9D%B4%EB%B8%8C%EB%A6%AC%EB%93%9C_%EA%B0%9C%EB%B0%9C%EA%B3%BC_%EC%97%90%EC%85%8B%EC%9D%98_%EC%A0%81%EA%B7%B9%EC%A0%81_%ED%99%9C%EC%9A%A9\"><\/span>1.1 \ud558\uc774\ube0c\ub9ac\ub4dc \uac1c\ubc1c\uacfc \uc5d0\uc14b\uc758 \uc801\uadf9\uc801 \ud65c\uc6a9<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>\ubc14\ud034\ub97c \ub2e4\uc2dc \ubc1c\uba85\ud558\uc9c0 \ub9c8\ub77c. \uc720\ub2c8\ud2f0(Unity)\ub098 \uc5b8\ub9ac\uc5bc(Unreal) \uc2a4\ud1a0\uc5b4\uc5d0\ub294 \uc774\ubbf8 \uac80\uc99d\ub41c \uace0\ud488\uc9c8\uc758 \uc5d0\uc14b\ub4e4\uc774 \uc874\uc7ac\ud55c\ub2e4. \ud575\uc2ec \uc7ac\ubbf8(Core Gameplay)\uc640 \uad00\ub828\ub41c \ubd80\ubd84\uc774 \uc544\ub2c8\ub77c\uba74, UI, \ud658\uacbd \uc624\ube0c\uc81d\ud2b8, \uc0ac\uc6b4\ub4dc \ub4f1\uc740 \uc0c1\uc6a9 \uc5d0\uc14b\uc744 \uc801\uadf9\uc801\uc73c\ub85c \ud65c\uc6a9\ud558\uc5ec \uac1c\ubc1c \uae30\uac04\uacfc \ube44\uc6a9\uc744 \ub2e8\ucd95\ud574\uc57c \ud55c\ub2e4. \uc774\ub97c \ud1b5\ud574 \uc808\uc57d\ud55c \ub9ac\uc18c\uc2a4\ub294 \uac8c\uc784\uc758 \ucc28\ubcc4\ud654 \ud3ec\uc778\ud2b8\uc778 \uc544\ud2b8 \uc2a4\ud0c0\uc77c\uacfc \uc804\ud22c \uba54\ucee4\ub2c8\uc998\uc744 \ub2e4\ub4ec\ub294 \ub370 \uc9d1\uc911 \ud22c\uc785\ud574\uc57c \ud55c\ub2e4.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"12_%EC%83%9D%EC%84%B1%ED%98%95_AIGenerative_AI%EB%A5%BC_%ED%86%B5%ED%95%9C_%ED%8C%8C%EC%9D%B4%ED%94%84%EB%9D%BC%EC%9D%B8_%ED%98%81%EB%AA%85\"><\/span>1.2 \uc0dd\uc131\ud615 AI(Generative AI)\ub97c \ud1b5\ud55c \ud30c\uc774\ud504\ub77c\uc778 \ud601\uba85<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>AI\ub294 \uc120\ud0dd\uc774 \uc544\ub2cc \ud544\uc218\ub2e4. \uae30\ud68d \ub2e8\uacc4\uc5d0\uc11c\uc758 \uc544\uc774\ub514\uc5b4 \ube0c\ub808\uc778\uc2a4\ud1a0\ubc0d, \uce90\ub9ad\ud130 \uc6d0\ud654\uc758 \uc2dc\uc548 \uc0dd\uc131, \ubc29\ub300\ud55c \uc591\uc758 NPC \ub300\uc0ac \uc791\uc131 \ubc0f \ub2e4\uad6d\uc5b4 \ubc88\uc5ed, \uadf8\ub9ac\uace0 \uc131\uc6b0 \ub179\uc74c\uc744 \ub300\uccb4\ud560 \uc218 \uc788\ub294 AI \ubcf4\uc774\uc2a4\uae4c\uc9c0, \uac8c\uc784 \uac1c\ubc1c \uc804 \uacfc\uc815\uc5d0 AI\ub97c \ub3c4\uc785\ud574\uc57c \ud55c\ub2e4. \uc774\ub294 \ub2e8\uc21c\ud788 \uc778\uac74\ube44\ub97c \uc904\uc774\ub294 \uac83\uc744 \ub118\uc5b4, \uc18c\uaddc\ubaa8 \ud300\uc774 \ub300\ud615 \uac8c\uc784\uc0ac\uc640 \ub300\ub4f1\ud55c \ud004\ub9ac\ud2f0\uc758 \ucf58\ud150\uce20\ub97c \uc0dd\uc0b0\ud560 \uc218 \uc788\uac8c \ud558\ub294 &#8216;\ube44\ub300\uce6d \uc804\ub825&#8217;\uc774 \ub41c\ub2e4.<sup>1<\/sup><\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><td><strong>\uc801\uc6a9 \ubd84\uc57c<\/strong><\/td><td><strong>AI \ud65c\uc6a9 \ubc29\uc548<\/strong><\/td><td><strong>\uae30\ub300 \ud6a8\uacfc<\/strong><\/td><\/tr><\/thead><tbody><tr><td><strong>\uc544\ud2b8 (Art)<\/strong><\/td><td>\ubbf8\ub4dc\uc800\ub2c8, \uc2a4\ud14c\uc774\ube14 \ub514\ud4e8\uc804 \ub4f1\uc744 \ud65c\uc6a9\ud55c \ucee8\uc149 \uc544\ud2b8 \ubc0f \ud14d\uc2a4\ucc98 \uc0dd\uc131<\/td><td>\uc81c\uc791 \uc2dc\uac04 70% \ub2e8\ucd95, \ub2e4\uc591\ud55c \uc2dc\uc548 \ud655\ubcf4<\/td><\/tr><tr><td><strong>\uc2dc\ub098\ub9ac\uc624 (Narrative)<\/strong><\/td><td>LLM\uc744 \ud65c\uc6a9\ud55c \ud018\uc2a4\ud2b8 \ub300\uc0ac \uc0dd\uc131 \ubc0f \ubd84\uae30\ud615 \uc2a4\ud1a0\ub9ac \uc124\uacc4<\/td><td>\ubc29\ub300\ud55c \uc138\uacc4\uad00 \uad6c\ucd95 \uc6a9\uc774, \ub85c\uceec\ub77c\uc774\uc81c\uc774\uc158 \ube44\uc6a9 \uc808\uac10<\/td><\/tr><tr><td><strong>\ucf54\ub529 (Programming)<\/strong><\/td><td>\ucf54\ud30c\uc77c\ub7ff \ub4f1\uc744 \ud65c\uc6a9\ud55c \uc2a4\ud06c\ub9bd\ud2b8 \uc791\uc131 \ubc0f \ubc84\uadf8 \ub514\ubc84\uae45<\/td><td>\ucf54\ub529 \ud6a8\uc728 50% \uc99d\ub300, \uc8fc\ub2c8\uc5b4 \uac1c\ubc1c\uc790\uc758 \ud37c\ud3ec\uba3c\uc2a4 \ud5a5\uc0c1<\/td><\/tr><tr><td><strong>\uc0ac\uc6b4\ub4dc (Sound)<\/strong><\/td><td>AI \uc791\uace1 \ubc0f TTS(Text-to-Speech) \ud65c\uc6a9<\/td><td>\uc678\uc8fc \ube44\uc6a9 \uc808\uac10, \uc2e4\uc2dc\uac04 \ubc18\uc751\ud615 \uc0ac\uc6b4\ub4dc \uad6c\ud604 \uac00\ub2a5<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_%ED%83%80%EA%B2%9F%ED%8C%85%EC%9D%98_%EC%9E%AC%EC%A0%95%EC%9D%98_%EB%8B%88%EC%B9%98Niche%EA%B0%80_%EA%B3%A7_%EB%A7%A4%EC%8A%A4Mass%EB%8B%A4\"><\/span>2. \ud0c0\uac9f\ud305\uc758 \uc7ac\uc815\uc758: \ub2c8\uce58(Niche)\uac00 \uace7 \ub9e4\uc2a4(Mass)\ub2e4<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\ubd88\ud2b9\uc815 \ub2e4\uc218\ub97c \ub178\ub9ac\ub294 &#8216;\ube0c\ub85c\ub4dc \ud0c0\uac9f\ud305(Broad Targeting)&#8217;\uc740 \ub9c8\ucf00\ud305 \ube44\uc6a9\ub9cc \ub0ad\ube44\ud560 \ubfd0\uc774\ub2e4. \ubfb0\uc871\ud55c \ud0c0\uac9f\ud305\ub9cc\uc774 \uc0b4\uae38\uc774\ub2e4.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"21_%EB%A7%88%EC%9D%B4%ED%81%AC%EB%A1%9C_%ED%8C%AC%EB%8D%A4Micro-fandom_%EC%A0%84%EB%9E%B5\"><\/span>2.1 \ub9c8\uc774\ud06c\ub85c \ud32c\ub364(Micro-fandom) \uc804\ub7b5<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>&#8220;100\ub9cc \uba85\uc758 \ub728\ub0b4\uae30 \uc720\uc800\ubcf4\ub2e4 1\ub9cc \uba85\uc758 \ucc10\ud32c\uc774 \ub0ab\ub2e4.&#8221; \ud2b9\uc815 \ucde8\ud5a5, \ud2b9\uc815 \uc18c\uc7ac, \ud2b9\uc815 \uc7a5\ub974\uc5d0 \uc5f4\uad11\ud558\ub294 \ucf54\uc5b4 \ud0c0\uac9f\uc744 \uba85\ud655\ud788 \uc124\uc815\ud558\uace0, \uadf8\ub4e4\uc758 \ucde8\ud5a5\uc744 200% \ub9cc\uc871\uc2dc\ud0a4\ub294 \uac8c\uc784\uc744 \ub9cc\ub4e4\uc5b4\uc57c \ud55c\ub2e4. \uc11c\ube0c\uceec\ucc98 \uc7a5\ub974\uc5d0\uc11c &#8216;\ube14\ub8e8 \uc544\uce74\uc774\ube0c&#8217;\uac00 \ubcf4\uc5ec\uc900 \uc131\uacf5\uc740 \uae30\uc220\ub825\uc774 \uc544\ub2cc &#8216;\ub355\uc2ec(Otaku Spirit)&#8217;\uc744 \uc790\uadf9\ud558\ub294 \ub514\ud14c\uc77c\uacfc \uce90\ub9ad\ud130 \uc11c\uc0ac\uac00 \uc5bc\ub9c8\ub098 \uac15\ub825\ud55c \ubb34\uae30\uc778\uc9c0 \uc99d\uba85\ud55c\ub2e4.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"22_%EC%BB%A4%EB%AE%A4%EB%8B%88%ED%8B%B0_%EC%A3%BC%EB%8F%84%ED%98%95_%EC%9A%B4%EC%98%81_Community_Driven_Ops\"><\/span>2.2 \ucee4\ubba4\ub2c8\ud2f0 \uc8fc\ub3c4\ud615 \uc6b4\uc601 (Community Driven Ops)<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>\uac1c\ubc1c\uc0ac\uac00 \uc77c\ubc29\uc801\uc73c\ub85c \ucf58\ud150\uce20\ub97c \ub358\uc838\uc8fc\ub294 \ubc29\uc2dd\uc5d0\uc11c \ubc97\uc5b4\ub098, \uc720\uc800\uc640 \ud568\uaed8 \uac8c\uc784\uc744 \ub9cc\ub4e4\uc5b4\uac00\ub294 \uad6c\uc870\ub97c \ud655\ub9bd\ud574\uc57c \ud55c\ub2e4. \ub514\uc2a4\ucf54\ub4dc, \ub808\ub527, \ub124\uc774\ubc84 \ub77c\uc6b4\uc9c0 \ub4f1\uc5d0\uc11c \uac1c\ubc1c\uc790\uac00 \uc9c1\uc811 \uc720\uc800\uc640 \uc18c\ud1b5\ud558\uace0, \uadf8\ub4e4\uc758 \ud53c\ub4dc\ubc31\uc774 \uc2e4\uc81c \uc5c5\ub370\uc774\ud2b8\uc5d0 \ubc18\uc601\ub418\ub294 \uacfc\uc815\uc744 \ubcf4\uc5ec\uc8fc\uc5b4\uc57c \ud55c\ub2e4. \uc774\ub294 \uc720\uc800\ub4e4\uc5d0\uac8c &#8216;\uc18c\uc18d\uac10&#8217;\uacfc &#8216;\ud6a8\ub2a5\uac10&#8217;\uc744 \ubd80\uc5ec\ud558\uba70, \ub2e8\uc21c\ud55c \ud50c\ub808\uc774\uc5b4\ub97c \ub118\uc5b4 \uac8c\uc784\uc758 &#8216;\uc639\ud638\uc790(Evangelist)&#8217;\ub85c \ubcc0\ud654\uc2dc\ud0a8\ub2e4.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_%EB%B9%84%EC%A6%88%EB%8B%88%EC%8A%A4_%EB%AA%A8%EB%8D%B8BM%EC%9D%98_%EB%8B%A4%EA%B0%81%ED%99%94%EC%99%80_%ED%95%98%EC%9D%B4%EB%B8%8C%EB%A6%AC%EB%93%9C%ED%99%94\"><\/span>3. \ube44\uc988\ub2c8\uc2a4 \ubaa8\ub378(BM)\uc758 \ub2e4\uac01\ud654\uc640 \ud558\uc774\ube0c\ub9ac\ub4dc\ud654<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\uac00\ucc60 \uc77c\ubcc0\ub3c4\uc758 \uc218\uc775 \ubaa8\ub378\uc5d0\uc11c \ubc97\uc5b4\ub098, \uc720\uc800 \uc800\ud56d\uac10\uc744 \ub0ae\ucd94\uba74\uc11c\ub3c4 \uc548\uc815\uc801\uc778 \uc218\uc775\uc744 \ucc3d\ucd9c\ud558\ub294 \ud558\uc774\ube0c\ub9ac\ub4dc BM\uc744 \uad6c\ucd95\ud574\uc57c \ud55c\ub2e4.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"31_%EB%B0%B0%ED%8B%80_%ED%8C%A8%EC%8A%A4Battle_Pass%EC%99%80_%EA%B5%AC%EB%8F%85_%EA%B2%BD%EC%A0%9C%EC%9D%98_%EC%A0%95%EC%B0%A9\"><\/span>3.1 \ubc30\ud2c0 \ud328\uc2a4(Battle Pass)\uc640 \uad6c\ub3c5 \uacbd\uc81c\uc758 \uc815\ucc29<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>\ub178\ub825\uc5d0 \ub300\ud55c \ubcf4\uc0c1\uc744 \ud655\uc2e4\ud558\uac8c \uc81c\uacf5\ud558\ub294 \ubc30\ud2c0 \ud328\uc2a4\ub294 \uc720\uc800\ub4e4\uc5d0\uac8c &#8216;\ud569\ub9ac\uc801\uc778 \uc18c\ube44&#8217;\ub77c\ub294 \uc778\uc2dd\uc744 \uc2ec\uc5b4\uc900\ub2e4. \ub610\ud55c, \uc6d4\uc815\uc561 \uc0c1\ud488\uacfc \uac19\uc740 \uad6c\ub3c5 \ubaa8\ub378\uc740 \uac8c\uc784\uc0ac\uc5d0\uac8c \uc608\uce21 \uac00\ub2a5\ud55c \ud604\uae08 \ud750\ub984(Cash Flow)\uc744 \uc81c\uacf5\ud558\uc5ec \uc548\uc815\uc801\uc778 \uc6b4\uc601\uc744 \uac00\ub2a5\ud558\uac8c \ud55c\ub2e4.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"32_%ED%95%98%EC%9D%B4%EB%B8%8C%EB%A6%AC%EB%93%9C_%EC%BA%90%EC%A3%BC%EC%96%BCHybrid_Casual%EC%9D%98_%EA%B5%90%ED%9B%88_%EA%B4%91%EA%B3%A0%EC%99%80_%EC%9D%B8%EC%95%B1%EC%9D%98_%EC%A1%B0%ED%99%94\"><\/span>3.2 \ud558\uc774\ube0c\ub9ac\ub4dc \uce90\uc8fc\uc5bc(Hybrid Casual)\uc758 \uad50\ud6c8: \uad11\uace0\uc640 \uc778\uc571\uc758 \uc870\ud654<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>\ud558\uc774\ud37c \uce90\uc8fc\uc5bc \uac8c\uc784\uc758 \uad11\uace0 \uc218\uc775 \ubaa8\ub378(IAA)\uacfc \ubbf8\ub4dc\ucf54\uc5b4 \uac8c\uc784\uc758 \uc778\uc571 \uacb0\uc81c(IAP)\ub97c \uacb0\ud569\ud55c \ud558\uc774\ube0c\ub9ac\ub4dc \ubaa8\ub378\uc774 \uc8fc\ubaa9\ubc1b\uace0 \uc788\ub2e4. \ubb34\uacfc\uae08 \uc720\uc800\uc5d0\uac8c\ub294 \uad11\uace0 \uc2dc\uccad\uc744 \ud1b5\ud574 \ubcf4\uc0c1\uc744 \uc81c\uacf5\ud558\uc5ec \ub9ac\ud150\uc158\uc744 \uc720\uc9c0\ud558\uace0, \uacfc\uae08 \uc720\uc800\uc5d0\uac8c\ub294 \uc2dc\uac04\uc744 \ub2e8\ucd95\ud558\uac70\ub098 \ub3c5\uc810\uc801\uc778 \uc2a4\ud0a8\uc744 \uc81c\uacf5\ud558\uc5ec \uc218\uc775\uc744 \uadf9\ub300\ud654\ud55c\ub2e4. \uc774\ub294 \uc720\uc800 \ud480\uc744 \ub113\ud788\uace0 LTV\ub97c \uc804\ubc18\uc801\uc73c\ub85c \uc0c1\uc2b9\uc2dc\ud0a4\ub294 \ud6a8\uacfc\uc801\uc778 \uc804\ub7b5\uc774\ub2e4.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_%EA%B8%80%EB%A1%9C%EB%B2%8C_%EC%9B%90%EB%B9%8C%EB%93%9CGlobal_One_Build_%EC%A0%84%EB%9E%B5\"><\/span>4. \uae00\ub85c\ubc8c \uc6d0\ube4c\ub4dc(Global One Build) \uc804\ub7b5<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\ub0b4\uc218 \uc2dc\uc7a5\uc758 \uc778\uad6c \uac10\uc18c\uc640 \uacbd\uc7c1 \uc2ec\ud654\ub97c \uadf9\ubcf5\ud558\uae30 \uc704\ud574, \uae30\ud68d \ub2e8\uacc4\ubd80\ud130 \uae00\ub85c\ubc8c \uc2dc\uc7a5\uc744 \uaca8\ub0e5\ud574\uc57c \ud55c\ub2e4.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"41_%EB%AC%B8%ED%99%94%EC%A0%81_%EB%B3%B4%ED%8E%B8%EC%84%B1%EA%B3%BC_%ED%98%84%EC%A7%80%ED%99%94%EC%9D%98_%EB%B0%B8%EB%9F%B0%EC%8A%A4\"><\/span>4.1 \ubb38\ud654\uc801 \ubcf4\ud3b8\uc131\uacfc \ud604\uc9c0\ud654\uc758 \ubc38\ub7f0\uc2a4<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>\uc804 \uc138\uacc4 \uc720\uc800\uac00 \uacf5\uac10\ud560 \uc218 \uc788\ub294 \ubcf4\ud3b8\uc801\uc778 \uc544\ud2b8 \uc2a4\ud0c0\uc77c\uacfc \uc9c1\uad00\uc801\uc778 UI\ub97c \ucc44\ud0dd\ud558\ub418, \ubc88\uc5ed\uacfc \uc6b4\uc601 \uc11c\ube44\uc2a4\ub294 \ucca0\uc800\ud558\uac8c \ud604\uc9c0\ud654\ud574\uc57c \ud55c\ub2e4. &#8216;\uae00\ub85c\ubc8c \uc6d0\ube4c\ub4dc&#8217;\ub294 \ub2e8\uc21c\ud788 \ud558\ub098\uc758 \ud074\ub77c\uc774\uc5b8\ud2b8\ub97c \uc4f0\ub294 \uac83\uc744 \ub118\uc5b4, \uc804 \uc138\uacc4 \uc720\uc800\uac00 \ub3d9\uc77c\ud55c \ucf58\ud150\uce20\ub97c \uc990\uae30\uba70 \uac70\ub300\ud55c \ucee4\ubba4\ub2c8\ud2f0\ub97c \ud615\uc131\ud558\uac8c \ub9cc\ub4dc\ub294 \uc804\ub7b5\uc774\ub2e4.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"42_%EC%9D%B4%EB%A8%B8%EC%A7%95_%EB%A7%88%EC%BC%93Emerging_Market_%EA%B3%B5%EB%9E%B5\"><\/span>4.2 \uc774\uba38\uc9d5 \ub9c8\ucf13(Emerging Market) \uacf5\ub7b5<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>\ubd81\ubbf8\uc640 \ub3d9\ubd81\uc544\uc2dc\uc544\ub294 \ub808\ub4dc\uc624\uc158\uc774\uc9c0\ub9cc, \ub3d9\ub0a8\uc544\uc2dc\uc544, \ub0a8\ubbf8, \uc911\ub3d9 \uc2dc\uc7a5\uc740 \uc5ec\uc804\ud788 \uc131\uc7a5\ud558\uace0 \uc788\ub2e4. \uc774\ub4e4 \uc9c0\uc5ed\uc758 \uc2a4\ub9c8\ud2b8\ud3f0 \uc0ac\uc591\uacfc \ub124\ud2b8\uc6cc\ud06c \ud658\uacbd\uc744 \uace0\ub824\ud55c \ucd5c\uc801\ud654\ub97c \ud1b5\ud574, \uc7a0\uc7ac\ub825\uc774 \ud070 \uc2e0\ud765 \uc2dc\uc7a5\uc744 \uc120\uc810\ud558\ub294 \uac83\uc774 \uc0c8\ub85c\uc6b4 \ub3cc\ud30c\uad6c\uac00 \ub420 \uc218 \uc788\ub2e4.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%EA%B2%B0%EB%A1%A0_%EA%B2%8C%EC%9E%84%EC%9D%98_%EB%B3%B8%EC%A7%88%EB%A1%9C_%EB%8F%8C%EC%95%84%EA%B0%80%EB%9D%BC_Back_to_Basics\"><\/span>\uacb0\ub860: \uac8c\uc784\uc758 \ubcf8\uc9c8\ub85c \ub3cc\uc544\uac00\ub77c (Back to Basics)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\uc2a4\ud29c\ub514\uc624 \ub378\ud0c0\uc758 \uc6b0\ucfc4\uac00 \uc81c\uae30\ud55c \ubb38\uc81c\ub294 \ubaa8\ubc14\uc77c \uac8c\uc784 \uc0b0\uc5c5\uc774 &#8216;\uc131\uc7a5\ud1b5&#8217;\uc744 \ub118\uc5b4 &#8216;\uc131\uc219\uae30&#8217;\uc758 \ud639\ub3c5\ud55c \uaca8\uc6b8\uc744 \ub9de\uc774\ud588\uc74c\uc744 \uc54c\ub9ac\ub294 \uacbd\uc885\uc774\ub2e4. \ub9c8\ucf00\ud305 \ube44\uc6a9\uc758 \uc99d\uac00, \uac1c\ubc1c \ub09c\uc774\ub3c4\uc758 \uc0c1\uc2b9, \uc720\uc800\uc758 \ud53c\ub85c\ub3c4 \ub204\uc801\uc740 \uc5b4\ub290 \ud558\ub098 \ud574\uacb0\ud558\uae30 \uc26c\uc6b4 \ubb38\uc81c\uac00 \uc544\ub2c8\ub2e4.<\/p>\n\n\n\n<p>\uadf8\ub7ec\ub098 \uc5ed\uc124\uc801\uc73c\ub85c \uc774\ub7ec\ud55c \uc704\uae30\ub294 \uac8c\uc784\uc0ac\ub4e4\uc5d0\uac8c &#8216;\uae30\ubcf8&#8217;\uc73c\ub85c \ub3cc\uc544\uac08 \uac83\uc744 \uac15\uc694\ud558\uace0 \uc788\ub2e4. \ud654\ub824\ud55c \ub9c8\ucf00\ud305\ubcf4\ub2e4\ub294 \uac8c\uc784\uc758 \ubcf8\uc9c8\uc801\uc778 \uc7ac\ubbf8, \ud655\ub960\ud615 \uc544\uc774\ud15c\uc758 \uc694\ud589\ubcf4\ub2e4\ub294 \ub178\ub825\uacfc \uc131\ucde8\uc758 \uae30\uc068, \uc77c\ubc29\uc801\uc778 \ud1b5\ubcf4\ubcf4\ub2e4\ub294 \uc9c4\uc815\uc131 \uc788\ub294 \uc18c\ud1b5\uc774 \uc0dd\uc874\uc758 \ud575\uc2ec \ud0a4\uc6cc\ub4dc\ub85c \ub5a0\uc624\ub974\uace0 \uc788\ub2e4.<\/p>\n\n\n\n<p><strong>\uc0dd\uc874\uc744 \uc704\ud55c 4\uac00\uc9c0 \uc81c\uc5b8:<\/strong><\/p>\n\n\n\n<ol start=\"1\" class=\"wp-block-list\">\n<li><strong>\uac00\ubccd\uac8c \uc2dc\uc791\ud558\ub77c:<\/strong> \uac70\ub300\ud55c \uc790\ubcf8\uc774 \uc5c6\ub2e4\uba74, \uc791\uace0 \ub0a0\ub835\ud55c \uc870\uc9c1\uacfc \ud6a8\uc728\uc801\uc778 \uac1c\ubc1c \ud504\ub85c\uc138\uc2a4\ub85c \uc2b9\ubd80\ud558\ub77c.<\/li>\n\n\n\n<li><strong>\uae4a\uac8c \ud30c\uace0\ub4e4\uc5b4\ub77c:<\/strong> \ubaa8\ub450\ub97c \ub9cc\uc871\uc2dc\ud0a4\ub824 \ud558\uc9c0 \ub9d0\uace0, \uc18c\uc218\uc758 \uc5f4\uad11\uc801\uc778 \ud32c\ub364\uc744 \ub9cc\ub4e4\uc5b4\ub77c.<\/li>\n\n\n\n<li><strong>\ub113\uac8c \ubc14\ub77c\ubcf4\ub77c:<\/strong> \ud55c\uad6d\uc744 \ub118\uc5b4 \uc138\uacc4\ub85c, \uac00\ucc60\ub97c \ub118\uc5b4 \ub2e4\uc591\ud55c BM\uc73c\ub85c \uc2dc\uc57c\ub97c \ud655\uc7a5\ud558\ub77c.<\/li>\n\n\n\n<li><strong>\uc624\ub798 \ud568\uaed8\ud558\ub77c:<\/strong> \uc720\uc800\ub97c \ub3c8\ubc8c\uc774 \uc218\ub2e8\uc774 \uc544\ub2cc, \uae34 \uc5ec\uc815\uc744 \ud568\uaed8\ud558\ub294 \ub3d9\ubc18\uc790\ub85c \ub300\uc6b0\ud558\ub77c.<\/li>\n<\/ol>\n\n\n\n<p>\uacb0\uad6d, \uc0b4\uc544\ub0a8\ub294 \uac8c\uc784\uc740 &#8216;\ub3c8\uc744 \ub9ce\uc774 \ubc84\ub294 \uac8c\uc784&#8217;\uc774 \uc544\ub2c8\ub77c, \uc720\uc800\ub4e4\uc758 \uc0b6 \uc18d\uc5d0 \uc2a4\uba70\ub4e4\uc5b4 &#8216;\ub300\uccb4 \ubd88\uac00\ub2a5\ud55c \uc990\uac70\uc6c0&#8217;\uc744 \uc8fc\ub294 \uac8c\uc784\uc774\ub2e4. \uad6c\uc870\uc801 \ud55c\uacc4\ub97c \ub3cc\ud30c\ud558\ub294 \ud798\uc740 \uae30\uc220\uc774 \uc544\ub2c8\ub77c, \uc720\uc800\ub97c \uc774\ud574\ud558\uace0 \uc874\uc911\ud558\ub294 \ud0dc\ub3c4\uc5d0\uc11c \ub098\uc628\ub2e4. \uc774\uac83\uc774 \ubcf8 \ubcf4\uace0\uc11c\uac00 \uc81c\uc2dc\ud558\ub294, \uadf8\ub9ac\uace0 \uc6b0\ucfc4\uc758 \uce7c\ub7fc\uc774 \ud568\uc758\ud558\ub294 \ucd5c\uc885\uc801\uc778 \uacb0\ub860\uc774\ub2e4.<sup>1<\/sup><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%EB%B6%80%EB%A1%9D_%EC%9A%B4%EC%98%81%ED%98%95_%EA%B2%8C%EC%9E%84_%EC%83%9D%EC%A1%B4_%EC%9E%90%EA%B0%80_%EC%A7%84%EB%8B%A8_%EC%B2%B4%ED%81%AC%EB%A6%AC%EC%8A%A4%ED%8A%B8\"><\/span>\ubd80\ub85d: \uc6b4\uc601\ud615 \uac8c\uc784 \uc0dd\uc874 \uc790\uac00 \uc9c4\ub2e8 \uccb4\ud06c\ub9ac\uc2a4\ud2b8<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\ubcf8 \ubcf4\uace0\uc11c\uc758 \ub0b4\uc6a9\uc744 \ubc14\ud0d5\uc73c\ub85c \ud604\uc7ac \uac1c\ubc1c \uc911\uc774\uac70\ub098 \uc11c\ube44\uc2a4 \uc911\uc778 \ud504\ub85c\uc81d\ud2b8\uc758 \uac74\uc804\uc131\uc744 \uc9c4\ub2e8\ud574 \ubcfc \uc218 \uc788\ub294 \ud56d\ubaa9\ub4e4\uc774\ub2e4.<\/p>\n\n\n\n<ol start=\"1\" class=\"wp-block-list\">\n<li><strong>[\uc2dc\uc7a5\uc131]<\/strong> \ud0c0\uac9f\uc73c\ub85c \ud558\ub294 \uc7a5\ub974\uc758 \uc0c1\uc704 10\uac1c \uac8c\uc784\uacfc \ube44\uad50\ud588\uc744 \ub54c, \uc6b0\ub9ac \uac8c\uc784\ub9cc\uc758 \uba85\ud655\ud55c &#8216;\ud55c \uc904(One-line) \ucc28\ubcc4\uc810&#8217;\uc774 \uc874\uc7ac\ud558\ub294\uac00?<\/li>\n\n\n\n<li><strong>[\uacbd\uc81c\uc131]<\/strong> LTV\uac00 CPI\ubcf4\ub2e4 \ub0ae\uc544\uc9c0\ub294 \uc2dc\ub098\ub9ac\uc624\uc5d0 \ub300\ube44\ud558\uc5ec, \uc624\uac00\ub2c9 \uc720\uc785\uc744 \uc720\ub3c4\ud560 \uc218 \uc788\ub294 \ubc14\uc774\ub7f4 \uc7a5\uce58\ub098 \ucee4\ubba4\ub2c8\ud2f0 \uc804\ub7b5\uc774 \uc788\ub294\uac00?<\/li>\n\n\n\n<li><strong>[\uc0dd\uc0b0\uc131]<\/strong> \ub77c\uc774\ube0c \uc11c\ube44\uc2a4 \uc2dc\uc791 \ud6c4, 2\uc8fc \ub2e8\uc704\uc758 \uc5c5\ub370\uc774\ud2b8\ub97c \ud06c\ub7f0\uce58 \ubaa8\ub4dc \uc5c6\uc774 \uc18c\ud654\ud560 \uc218 \uc788\ub294 \ud30c\uc774\ud504\ub77c\uc778\uacfc \uc778\ub825 \uad6c\uc870\uac00 \uac16\ucdb0\uc838 \uc788\ub294\uac00?<\/li>\n\n\n\n<li><strong>[\uc218\uc775\uc131]<\/strong> \ud655\ub960\ud615 \uc544\uc774\ud15c \ub9e4\ucd9c \ube44\uc911\uc774 70% \uc774\ud558\uc778\uac00? (BM\uc758 \ub2e4\uac01\ud654 \uc5ec\ubd80)<\/li>\n\n\n\n<li><strong>[\ud655\uc7a5\uc131]<\/strong> \uae00\ub85c\ubc8c \ub7f0\uce6d \uc2dc, \ubb38\ud654\uc801 \uc7a5\ubcbd \uc5c6\uc774 \uc218\uc6a9\ub420 \uc218 \uc788\ub294 \uc544\ud2b8 \uc2a4\ud0c0\uc77c\uacfc \uc138\uacc4\uad00\uc778\uac00?<\/li>\n<\/ol>\n\n\n\n<p>\uc774 \uc9c8\ubb38\ub4e4\uc5d0 \ub300\ud574 \uc790\uc2e0 \uc788\uac8c &#8216;\uc608&#8217;\ub77c\uace0 \ub2f5\ud560 \uc218 \uc788\ub2e4\uba74, \uadf8 \uac8c\uc784\uc740 \uad6c\uc870\uc801 \uc704\uae30\ub97c \ub118\uc5b4 \uc9c0\uc18d \uac00\ub2a5\ud55c \uc131\uc7a5\uc744 \uc774\ub904\ub0bc \uc7a0\uc7ac\ub825\uc744 \uac16\ucd94\uace0 \uc788\ub2e4.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\uc6d0\ubb38 \ub77c\uc774\ube0c \ubaa8\ubc14\uc77c \uac8c\uc784\uc774 \uc0b4\uc544\ub0a8\uae30 \ud798\ub4e0 \uad6c\uc870\uc801 \uc774\uc720 \uc11c\ub860: \ubaa8\ubc14\uc77c \uac8c\uc784 \uc0b0\uc5c5\uc758 \uad6c\uc870\uc801 \ubcc0\uace1\uc810\uacfc \uc704\uae30\uc758 \ubcf8\uc9c8 2010\ub144\ub300 \ucd08\ubc18, \uc2a4\ub9c8\ud2b8\ud3f0\uc758 \ud3ed\ubc1c\uc801\uc778 \ubcf4\uae09\uacfc \ud568\uaed8 \uac1c\ub9c9\ub41c \ubaa8\ubc14\uc77c \uac8c\uc784\uc758 \ud669\uae08\uae30\ub294 2020\ub144\ub300 \uc911\ubc18\uc5d0 \uc774\ub974\ub7ec \uadfc\ubcf8\uc801\uc778 \uad6c\uc870\uc801 \ud55c\uacc4\uc5d0 \ubd09\ucc29\ud588\ub2e4. \uacfc\uac70 &#8216;\ud669\uae08\uc54c\uc744 \ub0b3\ub294 \uac70\uc704&#8217;\ub85c \uc778\uc2dd\ub418\ub358 \ub77c\uc774\ube0c \uc11c\ube44\uc2a4(Live Service), \uc989 \uc6b4\uc601\ud615 \uac8c\uc784 \ubaa8\ub378\uc740 \uc774\uc81c \uc0dd\uc874\uc744 \uc704\ud611\ubc1b\ub294 \ub808\ub4dc\uc624\uc158\uc758 \uc911\uc2ec\uc5d0 \uc11c \uc788\ub2e4. \uc2a4\ud29c\ub514\uc624 \ub378\ud0c0(Studio Delta)\uc758&#46;&#46;&#46;<\/p>\n","protected":false},"author":1,"featured_media":4072,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[],"class_list":["post-4071","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-10"],"_links":{"self":[{"href":"https:\/\/saku-hika.azki.in\/index.php?rest_route=\/wp\/v2\/posts\/4071","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/saku-hika.azki.in\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/saku-hika.azki.in\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/saku-hika.azki.in\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/saku-hika.azki.in\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4071"}],"version-history":[{"count":1,"href":"https:\/\/saku-hika.azki.in\/index.php?rest_route=\/wp\/v2\/posts\/4071\/revisions"}],"predecessor-version":[{"id":4073,"href":"https:\/\/saku-hika.azki.in\/index.php?rest_route=\/wp\/v2\/posts\/4071\/revisions\/4073"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/saku-hika.azki.in\/index.php?rest_route=\/wp\/v2\/media\/4072"}],"wp:attachment":[{"href":"https:\/\/saku-hika.azki.in\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4071"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/saku-hika.azki.in\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4071"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/saku-hika.azki.in\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4071"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}